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Tesla owners are catching the #frunkpuppy fever: Here’s the story behind the trend

[Credit: Earl Banning/Twitter]

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Every Friday, an increasing number of Tesla owners are taking photographs of pets in their electric cars’ frunks. Fondly dubbed as #frunkpuppyfriday, the adorable, lighthearted trend has started spreading across the Tesla community, reaching even high-profile owners such as Maye Musk herself. With the Friday photo sessions almost becoming routine among Tesla owners, it appears that the frunkpuppy fever will be around for quite some time.

This the story of the frunkpuppy trend — a look behind the frunk, if you will.

Tesla Model 3 owner Earl Banning works as an active duty Air Force neuropsychologist. As part of his work, he performs cognitive testing for active duty military personnel and retirees. The neuropsychologist opted to start a Twitter account in May to follow Tesla updates from Elon Musk, and before the month was over, he took delivery of his Model 3 — a black Long Range RWD variant that’s fully loaded with Autopilot and Full Self-Driving. In June, his Model 3 received software update v8.1(2018.24.1), and with it, his vehicle gained the capability to be summoned through the Tesla app.

Earl posted a short video of his Model 3 pulling into his garage without a driver. The clip was picked up by Tesla’s official Twitter account, and later, retweeted by Elon Musk himself. As his following grew due to Elon Musk’s retweet, the neuropsychologist and pet enthusiast started posting images of his dog in his Model 3’s frunk. Things started taking off, and Norman, his labradoodle, even became a sponsor of an accessory for the Model 3. Earl also began to make connections in the TSLA Twitter community, all the while dealing with the TSLAQ group, some of whom were accusing him of faking his Model 3’s Summon video or being a paid Tesla supporter.

Tragedy struck in July. The neuropsychologist’s wife encountered a sudden and severe health issue, resulting in her being rushed to the ER and almost passing away. Doctors were not optimistic, stating that the likely outcome would either be death or severe cognitive impairment. Banning stayed in the hospital with his wife for around a month as she battled her illness, distracting himself by interacting with the online Tesla community. At one point, he opted to share his situation and his fears with other Tesla owners, and he found both support and catharsis. As luck would have it, the #frunkpuppy trend started gaining ground at this time as well.

Earl’s wife would eventually beat the odds. Though recovery will take a year, her life was no longer in danger. Earl’s frunkpuppy pictures started gaining ground online as well. Eventually, Trevor from the Model 3 Owners Club, who has a strong social media following, tweeted a picture of his cat in his car. Other social media influencers started picking up the trend. Dogs were followed by birds, rabbits, guinea pigs, and cats. One Tesla owner even shared an image of a snake inside a frunk.

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On October, the frunkpuppy trend struck gold. Maye Musk retweeted a frunkpuppy photo, promising that she would do a shoot with her dog as soon as she is able. Late October, she did just that, posting a rather fashionable picture of her rescue dog inside her electric car’s frunk. Her image was voted by the Tesla community as the best #frunkpuppyfriday photo of the week.

Earl admits that he doesn’t really know where the frunkpuppy trend will go. He dreams of eventually getting enough referrals to get a Roadster, then using the car for charity. At some point in the future, he hopes to start a nonprofit that helps veterans, stroke survivors, and traumatic brain injury (TBI) victims, or even one that gives people with disabilities access to Teslas with Full Self-Driving capabilities. In a message to Teslarati, the Model 3 owner notes that while such a scenario is unlikely, it doesn’t hurt to be optimistic.

“Will all this happen? Odds are not likely. But my amazing wife beat all odds, survived and will fully recover. My two daughters love frunkpuppy and Teslas, and they get to keep their mom in their life. This thought brings tears of joy, so I’m here dreaming big. Tesla’s mission is sustainable energy and less pollution. I want that for them,” he said.

There is no denying that Tesla is a polarizing company, attracting an equal number of avid supporters and aggressive skeptics. Amidst the volatility of the company’s stock and the drama surrounding Elon Musk, though, there is a community of owners that are simply happy and content with their electric cars — a community that is warming up to the idea of Friday pet photoshoots in their vehicles’ frunk.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Lifestyle

Tesla Cybercab and Robotaxi’s real advantage won’t be the ride service

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Concept art of a Tesla Cybercab in Las Vegas Strip as rendered via Grok

For a century, the car has asked the same thing of its owner, which is basically to pay attention. Even the best ride-hailing app like Uber or Lyft only moved the problem into someone else’s hands. You stopped driving, but you still sat in a stranger’s car, while half listening, and wondering whether to take a phone call in the car without being rude. The Cybercab has no wheel, no pedals and no driver. With Grok @bot now live inside it, it becomes something else entirely, and I think that matters more than the fleet count that everyone is tracking.

Grok @bot is an agent, not a voice assistant. A rider signs in once, and from then on can say what they need and watch it happen. Order dinner from a favorite restaurant. Fill the grocery cart. Move money, answer email, adjust a calendar, push a work project forward. Tesla engineer Yun-Ta Tsai confirmed it is enabled across every Cybercab and the rest of the Model Y fleet, and Tesla’s own pitch is that Full Self-Driving handles the commute while Grok handles the errands.

Think about what that does to a thirty minute ride. Uber sells you a trip, while Waymo sells you the same trip in a more private setting. Tesla is selling the thirty minutes themselves, returned to you with an assistant attached. Errands that used to eat a Saturday get done between pickup and drop off. The ride stops being dead time between two places and becomes a place of its own.

Tesla integrates Grok Bot into its vehicles for the ultimate personal assistant

Best of all, your Bots follow you into any Cybercab, and presumably your own Tesla, then logs you out automatically when you step out. Anyone can bolt a chatbot onto a screen, but much harder to own the vehicle, the autonomy stack and the assistant at once. It also quietly ties SpaceX’s Super Intelligence business to Tesla’s fleet, after Tesla converted its xAI stake into SpaceX equity. The relationship between those two companies is getting harder to describe as separate.

This is also where the hard questions start, because an agent that can spend your money in a vehicle other people also ride in needs some answers. How does it handle a voice it shouldn’t trust? What gets recorded, who can see it, and for how long? What happens when a rider leaves halfway through a task?

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If Tesla gets those answers right, the scoreboard changes. We have been counting Cybercabs and wait times. The more telling number may be what riders accomplish per trip. That is data almost no one else will ever have, and it is the real reason to watch Grok @bot.

What do you think? Leave me a comment.

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Tesla’s mirrorless Cybercab will give riders a visibility upgrade

Tesla engineer confirms Cybercab update letting riders pull up rear and repeater cameras on demand.

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Tesla Cybercab camera visibility for passengers (Credit: Dan Burkland via X)
Tesla Cybercab camera visibility for passengers (Credit: Dan Burkland via X)

Tesla is working on a Cybercab update that would let passengers pull up the vehicle’s rear and side cameras on demand, and the request came straight from a rider.

The exchange played out on X late Friday. Cybercab rider Dan Burkland shared photos of the two-seater’s cabin screen after an evening ride, praised the UI team’s work, and left one request: let riders open the rear and repeater cameras whenever they want, “especially for peace of mind.” Tesla UI software engineer Evan (@CarCoder) answered with two words: “In development.”

The idea fits a pattern Teslarati has tracked since public rides began. Days after paid Cybercab service opened in Austin, Tesla sent riders a survey that asked them to rate the touchscreen, the app and the cabin, and to pick the features they wanted most. We reported on that survey in September, and a camera view is the kind of small software change Tesla can push quickly if riders keep asking.

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It also speaks to something unique about the vehicle. With no steering wheel, no pedals and no driver, passengers have no mirror to check and no way to see behind them. The hardware is clearly built for camera awareness, from the repeater cameras to the rear camera. Letting a passenger look through those same cameras would give a nervous first time rider a way to confirm what is around the car.

The timing matters because the fleet is growing fast. Tesla’s Robotaxi account said on Saturday that more than 300 Cybercabs are now serving Austin, an eightfold increase in 30 days, and Tesla AI chief Ashok Elluswamy named Dallas as the next city. More cars and more cities mean more people riding in a driverless vehicle for the first time, which is exactly when small trust features carry weight.

For now, the feature is confirmed only as in development. If Tesla follows its usual pattern with Cybercab software, riders could see it appear in a point release without any announcement, and Teslarati will watch for it.

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Elon Musk

Elon Musk’s surprise addition to the X Takeover lineup has fans talking

Elon Musk will join Saturday’s X Takeover at Giga Texas for a live virtual interview.

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Credit: Tesla Owners Silicon Valley
Credit: Tesla Owners Silicon Valley

Elon Musk will join X Takeover at Giga Texas on Saturday for a live virtual interview, according to Sawyer Merritt, who shared the news late Thursday. Musk will not be on stage in Austin. The conversation is set to stream for free on the @teslaownersSV account on X.

Organizers had kept expectations in check. In a September update, Tesla Owners Silicon Valley said Musk had appeared at the event twice before but was not promising a third appearance, even as fans hoped he would walk the Giga Texas grounds in person. A virtual spot matches 2024, when Musk gave a surprise interview of about an hour to the crowd in San Luis Obispo, as Teslarati reported at the time.

This year’s edition is a first in several ways. It is the first X Takeover held outside California and the first at a Tesla facility, with tickets selling out in eight days. Tesla provides the venue, but the event is produced independently by Tesla Owners Silicon Valley. The main event runs from 10 a.m. to 6 p.m. CT, followed by a drone and light show at 9 p.m. Maye Musk is the keynote speaker, Franz von Holzhausen is set for a virtual keynote, and Nicki Minaj is the special guest. Joe Tegtmeyer, whose drone footage Teslarati used to track the Optimus factory steel frame at Giga Texas, is also on the speaker list.

Musk’s interview topics have not been revealed, but the backdrop is busy. Tesla doubled its Cybercab fleet in Austin in late September, and last week Musk explained why Robotaxi hours only moved from 10 p.m. to 11 p.m.. Merritt also reported Thursday that Texas DMV records now show 319 registered Cybercabs, up from 169. NHTSA’s deadline for Tesla’s sworn answers on Cybercab certification is October 30, and Tesla reports third quarter earnings on October 21.

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Fans who cannot make it to Austin can watch the livestream on X. Musk tends to say more in unscripted settings than he does in prepared remarks, which is the reason this one is worth having open on Saturday.

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