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Tesla gets first place in inaugural Industrial Digital Transformation Report
ARC Advisory Group, a technology and research firm founded in 1986, recently released its inaugural Industrial Digital Transformation Top 25 special report. The report analyzes companies across several industries and ranks them based on how well they excel at integrating digital technologies in all areas of their business. Tesla took the number one spot in ARC’s inaugural list.
As per ARC’s report, companies that do well in the integration of digital technologies fundamentally change the way they operate and deliver value to their customers. Marianne D’Aquila, ARC’s director of research, noted that companies that lead in digital transformations usually gain a competitive advantage in their respective industries.
“Digital transformation leaders across many different industries share common traits and visions, helping them overcome complex challenges to innovate and stay agile. Industrial innovation continues to accelerate, and leading companies have their transformation initiatives well underway. For those who succeed, the result is a competitive advantage, even during the most difficult economic times.” the director of research noted.
ARC developed a rather rigorous process to identify and rank the companies in its inaugural Industrial Digital Transformation Top 25 report. The ranking covered three main components of a business — financial indicators, transformation indicators, and collective intelligence. Financial indicators were analyzed by studying a company’s publicly-available financial data, transformation indicators were scored based on software and Environment, Social, and Governance (ESG) data, and collective intelligence was based on selection and ranking by ARC’s own analysts.
As noted by ARC in its report, the companies that made its Top 25 were from a variety of industries. “They share a common thread of leveraging digital technologies to transform business capabilities and outcomes, giving them a competitive advantage during challenging global circumstances. While some shifted their digital transformation efforts during the pandemic, all had some level of preparation prior and have an eye toward the future. For them, digital transformation is not an option, it is a necessity to survive and thrive,” the report read.
ARC Advisory Group describes its reasons for selecting Tesla as the number one company for its inaugural Digital Transformation Top 25 in the following section:
“Some may argue that Tesla started out as a transformative company rather than one that has recently transformed, given that its intent was to disrupt the automotive industry. The company’s growth has been fueled by several bold digital strategies. Founded in 2003, the company’s message from day one was not that an electric car could be good but that it could be better.
“Tesla’s fundamental philosophy internally and externally is to shift perception. Prior to Tesla, the market perception of electric vehicles was a slow, ugly juiced up car with little range. Tesla shifted this perception to one of being a sleek high performance and accelerated mode of transformation. This same strategy is used inside the organization to gain buy-in for digital initiatives and process. For example, when Tesla sets out to automate its internal processes, they try to build it better from the start rather than start a clunky project and hope to get better on revision 4 or 5. This orientation is fundamental in determining what KPIs the company values, as many of them are far different from metrics managed by manufacturers relying on traditional views of success.”
The advisory group also highlighted Tesla’s approach to vehicles, which sees cars more like computers on wheels than intricate machines that take people from Point A to Point B. This strategy, according to ARC, has allowed the company to deliver more value to its customers, making Tesla a distinct automaker whose products are near-incomparable to their competition.
“By showing value from the start and having internal stakeholders support initiatives, internal employee resistance is minimized. As ARC sees it, this is an example of a company that is comfortable with digital transformation and adapts to business challenges with greater ease quickly. Tesla’s digital connectivity has allowed the company to deliver more value to consumers. Their business model is built on the tenet that the vehicles are more like interactive computers with wheels, leading to the creation of an intelligent data platform and connected ecosystem, enabling Tesla to learn from and serve its customers.
“In Q3 2021, Tesla has publicly stated it plans to grow manufacturing capacity as quickly as possible. Over a multi-year horizon, Tesla expects to achieve 50 percent average annual growth in vehicle deliveries. This rate of growth will depend on Tesla’s equipment capacity, operational efficiency, and the capacity and stability of the supply chain.”
A copy of ARC Advisory Group’s inaugural Industrial Digital Transformation Top 25 report can be requested here.
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Tesla has officially launched the Model Y L in the United States and Puerto Rico for $61,990. It is the longer-wheelbase version of the Model Y, and has been available in China since last year.
Tesla brings the Model Y L to the U.S. just months after it phased out the only pure SUV in its lineup, the Model X. It is slightly longer than the Model Y configurations that are already available in the U.S., and features a three-row, six-seat setup with Captain’s Chairs being among the many features that make this a truly fantastic offering.
The Model Y L is priced competitively at $61,990, and features 325 miles of range and a 0-60 MPH in just 4.4 seconds.
Tesla also added a handful of new features that are not available in even the Premium Model Y. Here’s a full list of its features:
- Heated/Ventilated Front Seats with Powered Thigh Cushion
- Heated/Ventilated Captain’s Seats in Second Row with Powered Armrests & One-Touch Fold
- Heated Third-Row Seats with Power Recline, One-Touch Fold & Child Seat Anchors
- Improved Airflow, Increased Efficiency, More Range
- 89 cubic feet of trunk space
- Upgraded Acoustic Glass and Suspension to Minimize Road Noise
- Adaptive Damping for a Smooth, Stable Ride
- Staggered Tires for Enhanced Grip
- Larger Tailgate for Better Rear Visibility and Bigger Windows Overall
- 16″ First Row and 8″ Second Row Touchscreens
- 19-Speaker Immersive Tesla Audio
- 50W Wireless Charging Pads with Active Cooling and Charging Ports for All Other Seats
- FSD Supervised and Integrated Grok AI
Tesla is also delivering these first units as a “Launch Series,” which comes with additional features, such as:
- Door Trim Puddle Lights
- Suede Dashboard Wing
- Exterior and Interior Badging
- Floor Mats
- Sill Plates
The launch of the Model Y L in the U.S. marks a huge offering from Tesla to U.S. consumers. People have been calling for Tesla to bring a larger car to the U.S., and it needed it more than ever now that the Model X is gone.
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- Credit: Tesla
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- Credit: Tesla
It is a huge accomplishment for Tesla to get the Model Y L to the U.S., and after reporting strong deliveries today, it will be interesting to see how this car impacts future quarterly delivery reports.
Deliveries for the Model Y L “Launch Series” are slated for September or October of this year.
Tesla just told us twice that the Model Y L is coming to the U.S., and two social media posts definitely just tipped the company’s hand, as if they wanted it to be any other way.
The two social media posts basically confirm that the slightly longer version of the Model Y will be heading to the United States soon, and many have speculated that the company could launch the vehicle as soon as this weekend.
The first post was directly from Tesla, and it showed an incredibly long Dachshund, with words above that said, “Looking forward to the long weekend.”
Looking forward to the long weekend pic.twitter.com/URzH6zOUdn
— Tesla (@Tesla) July 1, 2026
Anyone who knows Tesla knows the company loves to troll its fans and have fun, and this is a perfect example of that. While not a direct acknowledgement, Tesla is very involved on social media, especially CEO Elon Musk’s platform X, and the company is well aware of what is being discussed within the community.
With recent sightings of Model Y L test mules in California, peeks of the vehicle at Giga Texas, and a large call for the car to come to the U.S., Tesla is simply stoking conversation with this.
However, the company also made another move that was recognized on social media. Tesla has a large gallery that includes photos of its products so media and others can use them. This gallery applies to the U.S. market specifically, unless otherwise specified.
Tesla uploaded a Model Y L to the Gallery last night:
This looks like a Model Y L https://t.co/TpnBwrLmH9
— TESLARATI (@Teslarati) July 2, 2026
This seems to be another indication that the Model Y L is coming to the United States.
Musk said last year that the Model Y L could make its way to the United States late this year, but it was not something that was set in stone by Tesla. The company definitely needs to establish something in the SUV market that is larger than the Model Y, and the Model Y L might be the answer.
Even still, there are consumers out there who would love Tesla to develop something even larger, like a competitor to the Tahoe or Expedition. Tesla has not really given much of an indication that it will go in that direction.
Tesla is using the vehicles’ internal microphones to improve build quality, Vice President of Engineering Lars Moravy revealed recently.
It’s no secret that Tesla is always finding ways to make its manufacturing operations more efficient, accurate, and valuable. Constantly trying to make its cars better, the company has never placed any restrictions on what it will do to improve everything from panel gaps to paint.
As Teslas have been driving autonomously on the property of the Gigafactory Texas plant for a while now, Moravy revealed to Herbert Ong in a new interview that cars rolling off production lines now autonomously navigate themselves through a bumps, squeaks, and rattles (BSR) portion of the line. This helps to identify any loose or improperly installed internal parts.
The cabin’s microphones, which are used for a variety of things in ownership, simultaneously monitor any noises inside the vehicle while it rolls through the BSR portion of the production line. Moravy actually revealed that Tesla is trying to build “Full Self-Hearing,” an AI system that will detect minor imperfections so they can be corrected before delivery.
It’s no secret that build quality is something that Tesla struggled with as it scaled to a fully massive production operation that manufactures over 1.6 million vehicles per year. However, in recent years, especially, there have not been as many complaints. Tesla has truly improved upon its build quality and paint quality over the past several years, especially in the U.S.
Tesla’s ‘megacasts’ are key to massive build quality improvements
While those improvements have been evident, there are still some complaints; no automaker is perfect with this. But this step will now ensure that every single car that rolls off the production lines at Gigafactory Texas will be void of any creaks, squeaks, or squeals when it leaves the factory.
This measure is one of the most unique we’ve seen in terms of a strategy to avoid build quality issues, but it is not exclusive to Tesla.
Ford uses acoustic analysis AI to find abnormalities in seat motors, climate control units, and other components. Suppliers and OEMs will also use microphone arrays or particle velocity sensors in end-of-line stations.
The full interview with Lars Moravy is available below:
🚨 If you’re a Tesla investor, this is one interview you don’t want to skip. The full video posted below.
Jeff Lutz @thejefflutz and I sat down with Tesla VP of Engineering Lars Moravy, and it was packed with insights!
A few of the biggest takeaways:
• Cybercab is expected to… pic.twitter.com/fhYSr2dCqP
— Herbert Ong (@herbertong) July 1, 2026
Tesla brings Model Y L ‘Launch Series’ to the U.S. at $61,990
Tesla just told us twice that Model Y L is coming to the U.S.
