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ULA Delta IV Heavy rocket set for National Reconnaissance Office spysat launch
The massive United Launch Alliance (ULA) Delta IV Heavy rocket last launched from Space Launch Complex 37 (SLC-37) at Cape Canaveral Air Force Station in August of 2018 when it lifted NASA’s Parker Solar Probe to a highly-elliptical, heliocentric orbit on a mission to “touch the Sun.”
Two years later, ULA is ready to light its most impressive candle once again for its next launch campaign, NROL-44. This time around the protective payload fairing of the Delta IV Heavy rocket is packed with a sensitive – and highly classified – payload for the National Reconnaissance Office (NRO). The NRO is an office of national security that oversees a fleet of spy satellites for the United States government. Since becoming operational in 2004, ULA’s Delta IV Heavy rocket has completed eleven operational missions, seven of which were classified missions for the NRO.
A long launch campaign
The NROL-44 launch campaign has been a long one, to say the least. The three Delta IV common core boosters were delivered to ULA’s Horizontal Integration Facility during the summer of 2019. There the boosters were integrated with one another while the forward end of the center booster was mated with the Delta Cryogenic Second Stage (DCSS). The DCSS is outfitted with a single Aerojet Rocketdyne RL10B-2 engine capable of 24,750 lbf of thrust used to propel the secretive payload to orbit once the common core boosters have separated.
In November 2019, the rocket was rolled to the SLC-37 Vertical Integration Facility and raised by ULA’s Fixed Pad Erector into a vertical position to await the integration of its precious payload. In January 2020, ULA completed pre-launch initiatives including standard testing and a complete Wet Dress Rehearsal of Day of Launch activities involving fueling and de-tanking of the liquid hydrogen and liquid oxygen propellants. Since then, the Delta IV Heavy has remained safed and in powered-off status.
Following the recent successful launch of NASA’s Perseverance Mars rover on a neighboring ULA Atlas V just weeks ago, ULA is ready to ignite Delta IV Heavy’s three Aerojet Rocketdyne RS-68A main engines to complete one of the rocket’s remaining final five flights as it nears retirement.
On July 27, the Delta IV Heavy was outfitted with a 5-meter payload fairing safely encapsulating the NROL-44 payload. The massive payload fairing was delivered to SLC-37, raised, and mounted to the top of the center booster and fully integrated DCSS via crane. The mated payload completes the 235 feet (72 meters) tall full stack of the Delta IV Heavy rocket which will weigh in at 1.6 million pounds (725,750 kg) once fueled before lift-off.
Reliability worth the cost
In a company blog post, ULA’s launch operations director and general manager, Tony Taliancich said, “The Heavy serves the nation’s high-priority U.S. Space Force and National Reconnaissance Office space programs with distinction as America’s proven heavy-lifter.” Although reliable, the Delta IV Heavy is very costly to fly costing nearly $300 million a launch. The heavy class launcher is almost exclusively chosen to fly missions for the U.S. government with the exception of a few NASA missions – Parker Solar Probe and the Orion capsule Exploration Flight Test -1. The five remaining flights of its career are all contracted to lift payloads for the NRO through 2023.
ULA is currently targeting 2:16 am EDT (0616 UTC) on Wednesday, August 26 for the launch of the Delta IV Heavy, however, tropical weather approaching the Florida peninsula is being closely monitored. Should there be any, ULA will publish all updates to the mission timeline on the company’s blog.
Tesla’s new Full Self-Driving pricing strategy will eliminate one recurring complaint that many owners have had in the past: FSD transfers.
In the past, if a Tesla owner purchased the Full Self-Driving suite outright, the company did not allow them to transfer the purchase to a new vehicle, essentially requiring them to buy it all over again, which could obviously get pretty pricey.
This was until Q3 2023, when Tesla allowed a one-time amnesty to transfer Full Self-Driving to a new vehicle, and then again last year.
Tesla is now allowing it to happen again ahead of the February 14th deadline.
The program has given people the opportunity to upgrade to new vehicles with newer Hardware and AI versions, especially those with Hardware 3 who wish to transfer to AI4, without feeling the drastic cost impact of having to buy the $8,000 suite outright on several occasions.
Now, that issue will never be presented again.
Last night, Tesla CEO Elon Musk announced on X that the Full Self-Driving suite would only be available in a subscription platform, which is the other purchase option it currently offers for FSD use, priced at just $99 per month.
Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Having it available in a subscription-only platform boasts several advantages, including the potential for a tiered system that would potentially offer less expensive options, a pay-per-mile platform, and even coupling the program with other benefits, like Supercharging and vehicle protection programs.
While none of that is confirmed and is purely speculative, the one thing that does appear to be a major advantage is that this will completely eliminate any questions about transferring the Full Self-Driving suite to a new vehicle. This has been a particular point of contention for owners, and it is now completely eliminated, as everyone, apart from those who have purchased the suite on their current vehicle.
Now, everyone will pay month-to-month, and it could make things much easier for those who want to try the suite, justifying it from a financial perspective.
The important thing to note is that Tesla would benefit from a higher take rate, as more drivers using it would result in more data, which would help the company reach its recently-revealed 10 billion-mile threshold to reach an Unsupervised level. It does not cost Tesla anything to run FSD, only to develop it. If it could slice the price significantly, more people would buy it, and more data would be made available.
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”
Tesla Full Self-Driving pricing strategy eliminates one recurring complaint
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
