Tesla dominated various European markets in 2023 as the company is evidently the main driver behind a continuous increase in electric vehicle market share on the continent.
This morning, Tesla reported its delivery and production figures for 2023, which showed it had successfully achieved its 1.8 million unit goal for the year. It was the automaker’s most successful campaign yet, and driven by heavy market share leads in the United States and Europe, Tesla is in a prime position to once again dominate the landscape in those two areas.
Although it was outpaced in China by BYD, Tesla has nothing to hang its head about. Europe was a classic case of domination by the automaker in 2023, and data from EU-EVs, which tracks registration figures for various countries in the EU, shows it was not very close.
United Kingdom
Tesla owned 15.3 percent of the market share in the United Kingdom, outpacing MG and BMW by more than 6 percent.
The Model Y was the country’s biggest seller, as 34,334 total registrations were tracked by EU-EVs. The MG4 from MG was second, with 20,129. The Model 3 landed in fourth place with 12,774 registrations.
Norway
Norway was a major hotspot for Tesla, as it landed 23.6 percent of the total market share and, once again, the Model Y was the biggest seller. It was not very close.
The Model Y’s 23,058 tracked registrations outpaced the ID.4 from Volkswagen by nearly four times, as the all-electric crossover from the German company had 6,336 registrations.
Tesla dominates in EV-heavy Norway where gas cars are nearly defunct
The Model 3 fell outside the top 10 with only 2,081 registrations for the year, further hammering home the point that CEO Elon Musk made years ago that the Model Y would overtake the Model 3 in sales.
Netherlands
The Model Y led Tesla to more domination in the Netherlands, as 13,714 registrations helped the company land 17 percent of the total EV market share.
Tesla led BMW (8.3%) and Volkswagen (8%), and the Volvo XC40 was the second best-seller with 6,309 units registered.
Spain
Tesla Model Y and Model 3 led sales figures for EVs in Spain and contributed to a 22 percent market share held by the automaker in 2023. The Model Y’s 6,843 units and the Model 3’s 6,123 units largely contributed to Tesla’s 13,260 units delivered in Spain last year.
If you were to combine the sales of the third-place MG4 and fourth-place Dacia Spring, you still would not have enough sales to eclipse either the Model Y or Model 3.
Sweden
With all of the headlines surrounding Tesla and Sweden toward the end of 2023, one might think that the automaker would not have held the market share lead in the country.
However, Tesla managed to outpace Volkswagen by over 2 percent. Tesla held 17.4 percent of the EV market share in 2023, with Volkswagen holding 15.1 percent, giving the German company a strong showing in highly competitive Sweden.
The Model Y held the lead with 16,576 units registered, and the ID.4 followed up with 11,009. Volvo trailed Tesla and VW with 10.7 percent, as the XC40 managed to take third in overall sales.
Denmark
Denmark was Tesla’s strongest performance across the countries tracked by EU-EVs, with a massive 34.5 percent market share holding, outpacing Volkswagen in second place by a substantial margin. VW held 10.5 percent of the market in Denmark, good enough for second place.
The Model Y dominated the market with 17,975 units registered, beating out the second place Model 3, which had 4,216 units sold and registered last year.
Tesla sold 22,366 EVs in Denmark last year. The entire country registered 64,781.
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A plant manager at a Tesla factory just tipped off the fact that the company will begin production of an affordable model in the coming weeks, all but confirming that a new car will be unveiled tomorrow.
Tesla has been teasing some kind of product unveiling for October 7 on its social media accounts. It has now dropped two separate indications that a new product is coming on its X account.
Fans have been anticipating two things: either the company’s planned affordable model, which has been codenamed “E41,” or the Roadster, a long-awaited vehicle that Tesla has kept under wraps for much longer than it would likely care to admit.
Tesla all but confirms that affordable Model Y is coming Tuesday
André Thierig, Tesla’s plant manager at the German production plant Gigafactory Berlin, tipped off what is likely coming tomorrow at the product unveiling as he revealed during an internal event today that a light version of the Model Y will begin series production and deliveries “in a few weeks.”
Thierig’s revealing of plans was reported by Handelsblatt, a German media outlet.
The description of a “light version of the Model Y” aligns with what CEO Elon Musk said earlier this year, as well as what we have seen on public roads, both covered and uncovered.
Last week, we finally saw an uncovered version of what the affordable model likely is, as it was cruising around near Gigafactory Texas, just outside of Austin.
Tesla coding shows affordable model details, including potential price
Musk said earlier this year, candidly during an Earnings Call, that the affordable model Tesla planned to release was a Model Y.
“It’s just a Model Y. Let the cat out of the bag there,” Musk said.
The images of what we assumed to be the affordable model lined up with Musk’s candid statement:
🚨 It looks like the new affordable Tesla Model Y was spotted near Giga Texas
Model Y body with the Model 3 fascia, no glass roof, and looks as if there is a front bumper camera!
Should be coming soon! https://t.co/UAXQMHjM23 pic.twitter.com/9lC5te9GnW
— TESLARATI (@Teslarati) October 3, 2025
Tesla is expected to unveil its affordable model tomorrow during the planned event, which has been teased twice. Pricing and other details are still pending, but the company is expected to reveal this information tomorrow.
News
Three things Tesla needs to improve with Full Self-Driving v14 release
These are the three things I’d like to see Tesla Full Self-Driving v14 improve.
As Tesla plans to release Full Self-Driving version 14 this week after CEO Elon Musk detailed a short delay in its rollout, there are several things that continue to plague what are extremely well-done drives by the suite.
Tesla Full Self-Driving has truly revolutionized the way I travel, and I use it for the majority of my driving. However, it does a few things really poorly, and these issues are consistent across many drives, not just one.
Tesla Full Self-Driving impressions after three weeks of ownership
Musk has called FSD v14 “sentient” and hinted that it would demonstrate drastic improvements from v13. The current version is very good, and it commonly performs some of the more difficult driving tasks well. I have found that it does simple, yet crucial things, somewhat poorly.
These are the three things I’d like to see Tesla Full Self-Driving v14 improve.
Navigation, Routing, and Logical Departure
My biggest complaint is how poorly the navigation system chooses its route of departure. I’ve noticed this specifically from where I Supercharge. The car routinely takes the most illogical route to leave the Supercharger, a path that would require an illegal U-turn to get on the correct route.
I managed to capture this yesterday when leaving the Supercharger to go on a lengthy ride using Full Self-Driving:
You’ll see I overrode the attempt to turn right out of the lot by pushing the turn signal to turn left instead. If you go right, you’ll go around the entire convenience store and end up approaching a traffic light with a “No U-Turn” sign. The car has tried to initiate a U-turn at this light before.
If you’re attempting to get on the highway, you simply have to leave the convenience store on a different route (the one I made the vehicle go in).
It then attempted to enter the right lane when the car needed to remain in the left lane to turn left and access the highway. I manually took over and then reactivated Full Self-Driving when it was in the correct lane.
To achieve Unsupervised Full Self-Driving, such as navigating out of a parking lot and taking the logical route, while also avoiding illegal maneuvers, is incredibly crucial.
Too Much Time in the Left Lane on the Highway
It is illegal to cruise in the left lane on highways in all 50 U.S. states, although certain states enforce it more than others. Colorado, for example, has a law that makes it illegal to drive in the left lane on highways with a speed limit of 65 MPH or greater unless you are passing.
In Florida, it is generally prohibited to use the left lane unless you are passing a slower vehicle.
In Pennsylvania, where I live, cruising in the left lane is illegal on limited-access highways with two or more lanes. Left lanes are designed for passing, while right lanes are intended for cruising.
Full Self-Driving, especially on the “Hurry” drive mode, which drives most realistically, cruises in the left lane, making it in violation of these cruising laws. There are many instances when it has a drastic amount of space between cars in the right lane, and it simply chooses to stay in the left lane:
The clip above is nearly 12 minutes in length without being sped up. In real-time, it had plenty of opportunities to get over and cruise in the left lane. It did not do this until the end of the video.
Tesla should implement a “Preferred Highway Cruising Lane” option for two and three-lane highways, allowing drivers to choose the lane that FSD cruises in.
It also tends to pass vehicles in the slow lane at a speed that is only a mile an hour or two higher than that other car.
This holds up traffic in the left lane; if it is going to overtake a vehicle in the right lane, it needs to do it faster and with more assertiveness. It should not take more than 5-10 seconds to pass a car. Anything longer is disrupting the flow of highway traffic.
Parking
Full Self-Driving does a great job of getting you to your destination, but parking automatically once you’re there has been a pain point.
As I was arriving at my destination, it pulled in directly on top of the line separating two parking spots. It does this frequently when I arrive at my house as well.
Here’s what it looked like yesterday:
Parking is one of the easier tasks Full Self-Driving performs, and Autopark does extremely well when the driver manually chooses the spot. I use Autopark on an almost daily basis.
However, if I do not assist the vehicle in choosing a spot, its performance pulling into spaces is pretty lackluster.
With a lot of hype surrounding v14, Tesla has built up considerable anticipation among owners who want to see FSD perform the easy tasks well. As of now, I believe it does the harder things better than the easy things.
Elon Musk
Elon Musk teases previously unknown Tesla Optimus capability
Elon Musk revealed over the weekend that the humanoid robot should be able to utilize Tesla’s dataset for Full Self-Driving (FSD) to operate cars not manufactured by Tesla.
Elon Musk revealed a new capability that Tesla Optimus should have, and it is one that will surely surprise many people, as it falls outside the CEO’s scope of his several companies.
Tesla Optimus is likely going to be the biggest product the company ever develops, and Musk has even predicted that it could make up about 80 percent of the company’s value in the coming years.
Teasing the potential to eliminate any trivial and monotonous tasks from human life, Optimus surely has its appeal.
However, Musk revealed over the weekend that the humanoid robot should be able to utilize Tesla’s dataset for Full Self-Driving (FSD) to operate cars not manufactured by Tesla:
Probably
— Elon Musk (@elonmusk) October 5, 2025
FSD would essentially translate from operation in Tesla vehicles from a driverless perspective to Optimus, allowing FSD to basically be present in any vehicle ever made. Optimus could be similar to a personal chauffeur, as well as an assistant.
Optimus has significant hype behind it, as Tesla has been meticulously refining its capabilities. Along with Musk’s and other executives’ comments about its potential, it’s clear that there is genuine excitement internally.
This past weekend, the company continued to stoke hype behind Optimus by showing a new video of the humanoid robot learning Kung Fu and training with a teacher:
🚨 Some have wondered if this is ‘staged’ or if Optimus is teleoperated here
Elon Musk said this is completely AI https://t.co/N69uDD6OVM
— TESLARATI (@Teslarati) October 4, 2025
Tesla plans to launch its Gen 3 version of Optimus in the coming months, and although we saw a new-look robot just last month, thanks to a video from Salesforce CEO and Musk’s friend Marc Benioff, we have been told that this was not a look at the company’s new iteration.
Instead, Gen 3’s true design remains a mystery for the general public, but with the improvements between the first two iterations already displayed, we are sure the newest version will be something special.
Tesla plant manager tips off affordable model production
Three things Tesla needs to improve with Full Self-Driving v14 release
Elon Musk teases previously unknown Tesla Optimus capability
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