April Fool’s Day has come another year, and with it, a handful of fake headlines and statements ready to make fools of us all. Whether it took you a while to remember to watch for trolls today or you’ve become hardened and on-guard for the holiday, we’re looking back at some times when Tesla and others were, perhaps, a little too convincing for their own good.
Tesla has had a long history of making April Fool’s jokes, not unlike many before it in the tech automotive industries. As electric vehicles (EVs) from Tesla and others have become more popular, so too have the cultures of trolling, memes, and general online silliness continued to grow.
Elon Musk turns “Teslaquila” April Fools’ booze into the real thing
Below are six times Tesla and others (*cough* Volkswagen) rode the delicate line between April Fool’s joke and misleading the public.
2015: Tesla Model S ‘ticket-avoidance-mode’
At this point, Tesla’s Model S “ticket-avoidance-mode” video is a straight-up classic. Back in 2015, Tesla announced in a video that Model S owners would no longer need to worry about parking tickets with the use of the mode. Eight years and 22.2 million views later, the 84-second video is still pretty funny.
2018: Tesla’s fake brush with ‘bankwuptcy’
Perhaps one of the most high-profile of Tesla’s April Fool’s jokes was surrounding the release of Tesla Tequila, then called Teslaquila—before the company was required to change the name by authorities in Mexico.
On his own Twitter profile in 2018, CEO Elon Musk posted that Tesla had gone bankrupt, detailing a “last-ditch mass sale of Easter Eggs. The thread continued, saying that Musk had been found passed out against a Tesla Model 3, with “Teslaquilla” bottles all around him.
This one stung just a little bit, as it was clearly a joke. However, Tesla’s multiple real brushes with bankruptcy in periods of “production hell” during the Model S and Model 3 ramp probably made this one hit home for some employees and shareholders at the time.
“There are many chapters of bankruptcy and, as critics so rightly pointed out, Tesla has them *all*, including Chapter 14 and a half (the worst one),” Musk wrote in the post.
Tesla Goes Bankrupt
Palo Alto, California, April 1, 2018 — Despite intense efforts to raise money, including a last-ditch mass sale of Easter Eggs, we are sad to report that Tesla has gone completely and totally bankrupt. So bankrupt, you can't believe it.— Elon Musk (@elonmusk) April 1, 2018
Elon was found passed out against a Tesla Model 3, surrounded by "Teslaquilla" bottles, the tracks of dried tears still visible on his cheeks.
This is not a forward-looking statement, because, obviously, what's the point?
Happy New Month! pic.twitter.com/YcouvFz6Y1
— Elon Musk (@elonmusk) April 1, 2018
2019: Tesla Pittsburgh store ‘downsizes’ Model S
This one is perhaps a lesser-known event than some of the company’s more public April Fool’s announcements, but it was pretty funny when the Tesla store at Ross Park Mall in Pittsburgh, Pennsylvania, “downsized” its stock, instead displaying a tiny Radio Flyer Model S for the day.
2021: Volkswagen basically changes its name to ‘Voltswagen’
This one simply needed to be included on this list: Does anyone else remember when Volkswagen highlighted its transition to EVs by issuing an April Fool’s press release to formally change its name to ‘Voltswagen’?
I do, because it was so convincing that the automaker later had to issue a wave of apologies for misleading consumers and shareholders. Volkswagen also said it published the release “accidentally,” coming out just a couple of days prior to April 1. Said to begin in May 2021, the release also coincided with the deployment of early ID.4 units, apparently intended to be “a public declaration of the company’s future-forward investment in e-mobility.”
“We might be changing out our K for a T, but what we aren’t changing is this brand’s commitment to making best-in-class vehicles for drivers and people everywhere,” wrote Scott Keogh, president and CEO of Voltswagen of America, in the fake release.
In a follow-up, Volkswagen issued an apology statement before April Fool’s Day even began:
“What began as an April Fool’s effort got the whole world buzzing,” the automaker wrote. “Turns out people are as passionate about our heritage as they are about our electric future. So whether it’s Voltswagen or Volkswagen, people talking about electric driving and our ID.4 can only be a good thing.”
Really, this is the only one on this list that was probably too convincing. This might be a bit of a hot take, but personally, I kind of liked the fake name.
2023: Tesla Cybertruck’s highly anticipated “crash test”
This one was only a little cruel: Prior to its release in November, Tesla last April posted a short, repeating teaser of the highly anticipated Cybertruck crash test, edited to offer zero crash, zero details, and thus, zero resolve for those awaiting the real results. Many had requested details on crash testing for the Cybertruck over the years, so the unsatisfying clip got a lot of people hyped up, only to later realize the date.
This one was verifiably pretty convincing.
Cybertruck crash test pic.twitter.com/MIhJbxLXuP
— Tesla (@Tesla) April 1, 2023
Tesla did eventually go on to release the actual crash testing footage for the Cybertruck.
Elon Musk on April Fool’s this year
Lastly, I’ll let the big man himself speak for what’s worth trolling people on in 2024, but as a short preamble, it’s not auto- or energy-related, and it’s really just his latest in speaking out against Diversity, Equity and Inclusion (DEI) initiatives:
Excited to join @Disney as their Chief DEI Officer.
Can’t wait to work with Bob Iger & Kathleen Kennedy to make their content MORE woke!
Even the linguini.
— Elon Musk (@elonmusk) April 1, 2024
What are your thoughts? Did I miss any April Fool’s jokes that made companies, consumers or shareholders look like fools? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send us tips at tips@teslarati.com.
Tesla CEO Elon Musk posted a photo of himself standing with the Optimus production team inside Tesla’s Fremont factory, arms crossed amid workers in hard hats and safety vests. The image captures a pivotal industrial shift: the same facility space once dedicated to building Tesla’s flagship Model S sedan and Model X SUV is now home to the company’s humanoid robot manufacturing line.
Walking the Optimus production line in Fremont pic.twitter.com/ABS0tuRibW
— Elon Musk (@elonmusk) July 1, 2026
Tesla’s Fremont Factory, acquired in 2010 from the former NUMMI joint venture between Toyota and GM, has been the company’s original U.S. manufacturing hub since Model S production began in 2012.
The Model X followed soon thereafter. These premium vehicles offered lower annual volumes, recently around 30,000 combined, compared to the high-volume Model 3 and Model Y lines that continue around the site. Over their combined run, the S and X accounted for roughly 610,000 units.
In late January 2026, during Tesla’s Q4 2025 earnings call, Elon Musk announced the end of Model S and Model X production in Q2 2026. The final vehicles rolled off the line in early May. Rather than retooling for another vehicle, Tesla chose to convert the dedicated S/X assembly area into a dedicated Optimus Gen 3 production line.
Model 3 and Y manufacturing remains unaffected. Tesla’s official Fremont Factory page now lists Optimus alongside the 3 and Y as core products.
The conversion was executed with remarkable speed. After production stopped, crews dismantled the existing vehicle line and installed entirely new modular equipment—including lines sourced from Germany and dozens of sub-lines for actuators, batteries, and other components—in roughly four months.
Musk described the timeline as “insanely fast,” noting it would be unprecedented for any other manufacturer. Initial Optimus output is expected to ramp slowly due to the robot’s roughly 10,000 unique parts and the brand-new production processes involved. The Fremont line targets an eventual capacity of 1 million Optimus units per year.
Tesla isn’t joking about building Optimus at an industrial scale: Here we go
Optimus Development Timeline
- August 19, 2021: Optimus (then called Tesla Bot) formally announced at Tesla’s first AI Day. A concept video showed a person in a suit demonstrating the vision for a general-purpose humanoid capable of dangerous, repetitive, or boring tasks using the same AI architecture as Full Self-Driving.
- 2022: Early prototypes displayed. At the second AI Day in September, semi-functional units demonstrated walking across a stage and basic arm movements
- 2023: September videos showed improved capabilities, including sorting colored blocks, precise limb awareness, and holding a Yoda pose.
- 2024-early 2025: Factory integration videos showed Optimus navigating workspaces and handling objects like battery cells.
- January 2026: Gen 3 mass-production activities began at Fremont, with reports of over 1,000 Gen 3 units already operating inside the factory for real-world learning and AI training
- April 2026: Musk confirms Optimus production on converted Fremont line would begin in late July or August 2026. The Gen 3 reveal, originally eyed for Q1, was pushed closer to production start. A second, much larger Optimus factory at Giga Texas is under construction, with volume production targeted for Summer 2027 and long-term capacity of 10 million units annually
- July 1, 2026: Musk’s on-site visit and team photo confirm the Optimus line is operational and the transition is actively progressing
Tesla positions Optimus as potentially its largest project ever, leveraging vertical integration, AI expertise, and car-like manufacturing know-how to scale humanoid robots first for its own factories and later for broader industrial and consumer use.
The Fremont conversion serves as a critical proving ground for this ambitious new chapter in Tesla’s already-rich history.
Investor's Corner
Tesla gets its latest short from Michael Burry: ‘Happy it jumped back to this level’
Tesla short seller Michael Burry, the subject of the film “The Big Short,” where he was portrayed by Steve Carell, has revealed he has opened a new bet against the stock.
In a new update to his Substack newsletter in a post titled “Trading Post June 30, 2026,” Burry revealed a new set of bets against Tesla, Caterpillar, NVIDIA, Applied Materials Inc., and the iShares Semiconductor ETF.
In regard to Tesla, Burry wrote:
“And finally I shorted Tesla at 416.22. Happy it jumped back to this level.”
This means Burry likely opened his new short position after the company’s recent rally on Wall Street, which saw Tesla shares sink in mid-May, only to recover to well over the $400 mark. Currently, shares trade at around $427.
The company saw a big Tuesday as shares climbed considerably, over 10 percent. The size of the Tesla short was not provided, nor did Burry give any information on the position’s structure, the number of shares, dollar value, or whether options were used in the short.
The Tesla and SpaceX merger everyone is talking about is quietly building
Over the years, Burry has been one of the more vocal critics of Tesla, calling its share price “media inflated,” and saying it was “ridiculously overvalued” as recently as December.
The company has largely transitioned away from being known as an automotive company and instead is much more widely regarded as an AI play, mostly due to its Full Self-Driving efforts, Optimus robot development, and data collection related to both.
This has not pulled those skeptics away from being vocal about their distaste for how Tesla is valued, but there’s no denying that the company is a global force in many things, including sustainable energy, automotive, and AI.
Wedbush Securities is initiating stock coverage on SpaceX (NASDAQ: SPCX), marking the first comments on the company since it went public several weeks ago. Wedbush and its analyst handling coverage, Dan Ives, are widely bullish on fellow Musk company Tesla (NASDAQ: TSLA).
Ives wrote his first note initiating coverage of SpaceX shares on Wednesday with a $190 price target and an ‘Outperform’ rating. The firm believes the company is well positioned off of its IPO because of its wide array of projects, including AI compute power and infrastructure, connectivity projects, and launches.
“We view SpaceX as one of the most differentiated assets within the tech market with a strong footprint across its three core markets, with Starlink driving success with connectivity,” Ives wrote, “Starship launches leading to a demand flywheel and increasing deal flow for its Colossus clusters.”
Elon Musk called it Epic: The full story of SpaceX’s Starship Flight 12
Wedbush leans heavily on Starlink, which they say is the “profitability driver given the strength of its recurring revenue base of ~12 million subscribers as of June 5th.” Ives believes Starlink is still in the “early innings” of penetrating the global telecommunications and broadband market, as it only holds less than a 1 percent share. However, this number is sure to increase over time.
It also highlights the importance of Starship, which it says is an “essential layer” of SpaceX’s overall success. SpaceX developing and displaying the ability to reuse rockets is a major cost and reliability advantage “as it reduces the necessary hardware launch costs while generating a feedback loop for future flights to improve their launch flight rate without accelerating capex spend.”
Finally, SpaceX’s recent AI/Compute projects are also very elementary, Ives writes. It is worth mentioning Wedbush said its $190 price target is derived from a valuation forecast that sees the company yielding roughly $2.48 trillion of implied enterprise value.
There are also some factors that Wedbush did not take into account with its initial coverage. The firm wrote in the note:
“We note that there is optional value coming from Starship’s accelerating scale towards sub-$200/kg unit economics, orbital data centers, and enterprise AI monetization as these factors could drive meaningful upside but these face major hurdles, so we do not take that into account with our valuation.”
SpaceX shares are down just over 2 percent today, trading at around $167 at the time of publication.
Tesla Optimus project fires up as Musk sees production line progress
Tesla gets its latest short from Michael Burry: ‘Happy it jumped back to this level’
