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SpaceX’s Crew Dragon spaceship marches towards launch with vacuum chamber test
SpaceX has published the latest photo of its next-generation Crew Dragon spacecraft, showing the crewed vehicle preparing to be put through its paces inside a NASA thermal vacuum chamber located in Cleveland, Ohio. If the tests are completed without issue, the Dragon’s next destination will be Cape Canaveral, Florida, where it will prepare for an inaugural launch targeted for the fourth quarter of 2018.
In the photo released on June 20th, SpaceX’s DM-1 Crew Dragon capsule (C202 in shorthand: [C]apsule, Dragon [2], serial number [02]) is seen being craned by SpaceX technicians into the thermal vacuum chamber at NASA’s Plum Brook testing facilities. Located in Ohio, Plum Brook’s vacuum chamber is unique because of both its size and its ability to fairly accurate replicate the actual environment faced by satellites and spacecraft once in space. Most importantly, this includes the extreme thermal conditions those vehicles are subjected to by constant ~90-minute day-night cycles in low Earth orbit (LEO).
Without Earth’s cozy atmosphere to act as both a heat sink and insulating blanket once on orbit, there is simply nothing there to protect spacecraft like Crew Dragon from the absolute extremes of direct solar radiation (sunlight), total darkness, and a complete lack of cooling by conduction and convection. In order to avoid overheating, Crew Dragon thus needs to bring along its own means of cooling in the form of onboard radiators to shed excess heat. The use of white paint on spacecraft further aids this process by selectively preventing the absorption of solar radiation while simultaneously efficiently emitting in infrared wavelengths.
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- SpaceX’s Demo Mission-1 Crew Dragon seen preparing for vacuum tests at a NASA-run facility, June 2018. (SpaceX)
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- The DM-1 Crew Dragon testing inside SpaceX’s anechoic chamber, May 2018. (SpaceX)
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- An overview of Crew Dragon’s main features, all of which can be seen in the real-life photos. The Cargo Dragon version will likely remove seats and windows. (SpaceX)
How to prep your Dragon
Crew Dragon’s primary radiators are elegantly integrated into vertical panels installed on the cylindrical bottom segment, known as the trunk, while the craft’s power source – solar panels in this case – are installed in a curved array on the opposite side of the trunk. Intriguingly, the trunks displayed in the two most recent photos of the DM-1 Crew Dragon appear to be almost completely different, and the trunk at Plum Brook does not appear to have its solar arrays or radiators installed. Nominally, SpaceX would use the thermal vacuum capabilities of the Ohio facility to fully vet Crew Dragon’s ability to maintain optimal temperatures on orbit, but the particularly tests planned for the DM-1 capsule and trunk may be of a slightly different type.
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- On February 28, SpaceX completed a demonstration of their ability to recover the crew and capsule after a nominal water splashdown in the Atlantic Ocean, just off the coast of Florida. (SpaceX)
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- Astronaut Bob Behnken examines a sample of Crew Dragon docking and crew transfer hardware, the mechanisms that will allow the spacecraft to dock with the International Space Station and allow crew to enter the orbital outpost. Taken March 2017. (SpaceX)
Regardless, after testing at Plum Brook is completed, the DM-1 Crew Dragon capsule will be shipped to a newly-constructed processing facility in Cape Canaveral, Florida, while it’s understood that the trunk installed in SpaceX’s June 20th photo will be returned to the Hawthorne, CA factory to be outfitted with flight hardware (presumably including cameras, radiators, solar arrays, and a healthy amount of insulation). It’s unclear when the two segments of DM-1 will part ways and head on to their next destinations, but it’s likely that testing at Plum Brook will last for at least a handful of weeks.
Birds of a feather
In the meantime, several additional Crew Dragon capsules/trunks and the Falcon 9 Block 5 rockets that will launch them are in a variety of states of fabrication and assembly at SpaceX’s Hawthorne factory. B1051, the Block 5 booster assigned to the first uncrewed Demo-1 launch of Crew Dragon, was reported by NASA to be undergoing propellant tank integration in March 2018, implying that the rocket should be at or near the final stages of integration, and will likely ship to McGregor, Texas for static fire testing late this summer.
As of June 15th, SpaceX’s third Falcon 9 Block 5 booster was vertical on the Texas test stand, likely nearing its own static fire test before being shipped to SpaceX’s Vandenberg Air Force Base launch facilities for the July 20th launch of Iridium-7. While possible that a booster slipped past the watchful eyes and ears of SpaceX enthusiast observers, it’s probable that the rocket currently in McGregor is B1048, implying that a minimum of two additional booster shipments and Texas test programs remain before B1051 can be prepped to launch SpaceX’s first Crew Dragon mission. At the current marginally accelerated booster production and shipment schedule (~ 30-day cadence), B1051 would be expected to leave Hawthorne for Texas no earlier than (NET) late August or early September. This meshes with a recent comment from Commercial Crew astronaut Suni Williams:
“I think we’re going to get the [uncrewed[ demo flights probably by the end of the year, maybe a little after that . . . and then the crew demo missions next year.”
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- Falcon 9 Block 5 completed its first launch on May 11, carrying the Bangabandhu-1 communications satellite to geostationary transfer orbit. (Tom Cross)
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- SpaceX’s second Block 5 booster was spotted vertical at the company’s McGregor, TX testing facilities. That booster has since been shipped to Florida for a mid-July launch, with B1048 now in its place as of June 15. (Aero Photo)
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- A matte-silver Block 5 Merlin 1D rocket engine seen preparing to leave SpaceX’s Hawthorne factory for testing in Texas. (SpaceX)
Anticipating acceptance and prelaunch testing that is far more extensive and time-consuming than typically seen with SpaceX’s commercial missions, it’s safe to bet that the first uncrewed Crew Dragon mission – DM-1 – will launch from Kennedy Space Center in November or December 2018. While those operations proceed over the course of the rest of this year, SpaceX expects roughly 10 additional Falcon 9 and Falcon Heavy launches to occur. It’s gonna be a busy H2.
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News
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
✅ Battery Manufacturer: LG Energy Solutions
✅ Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Tesla is ramping up its advertising strategy on social media
