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Driver-assistance tech seen as annoyance by many non-Tesla drivers
Automakers have been adding driver assistance features to new vehicles for years now, especially with the industry gearing towards self-driving technology. However, a recent J.D. Power 2019 U.S. Tech Experience Index (TXI) Study has found that many drivers see them as “nannying” annoyances and often opt to turn them off. While it doesn’t look like Tesla’s all-electric vehicles were included in the study, the results draw an interesting contrast between Autopilot and other manufacturers’ approach to similar technology.
“Automakers are spending lots of money on advanced technology development, but the constant alerts can confuse and frustrate drivers,” explained Kristin Kolodge, Executive Director of Driver Interaction & Human Machine Interface Research at J.D. Power, as quoted in the study’s summary. “The technology can’t come across as a nagging parent; no one wants to be constantly told they aren’t driving correctly.”
When it comes to lane-keeping and centering systems in particular, an average of 23% of customers with these systems complained that the alerts are annoying or bothersome. Of this group, around 61% frequently choose to disable the features. Even more telling is that out of six categories of vehicle features rated by the study, driving assistance was scored second lowest in measured owner experiences. The other categories were collision protection, smartphone mirroring, comfort and convenience, entertainment and connectivity, and navigation. The study overall was focused on owner experiences, usage, and interaction with 38 driver-centric vehicle technologies at 90 days of ownership.
The Kia Stinger scored the highest in all categories out of the vehicles rated by J.D. Power. On a 1,000-point scale, it averaged 834, the overall average being 781 and the lowest-scoring model coming in at 709. The Korean auto maker’s compact luxury sedan has a full suite of active safety features including adaptive cruise control, automatic emergency braking, blind spot warning, rear cross-traffic alert, lane keeping assist, pedestrian detection, and a driver attention alert.
Since owner satisfaction is directly tied to future purchases and customer recommendations, the findings in the J.D. Power study are significant. “When overall satisfaction is greater than 900, 75% “definitely will” repurchase the same make again and 95% “definitely will” recommend it. Automakers looking to drive loyalty need to provide a highly satisfying tech usage experience,” the summary concluded. With this in mind alongside self-driving developments, it’s especially important for owners to find value in their driver assistance features if manufacturers hope to win consumer confidence as features progress.
“Consumers are still very concerned about cars being able to drive themselves, and they want more information about these complex systems, as well as more channels to learn how to use them or how and why they kick in,” Kolodge commented on the findings. “If they can’t be sold on lane-keeping—a core technology of self-driving—how are they going to accept fully automated vehicles? …It’s essential that the industry recognize the importance of an owner’s first experience with these lower-level automated technologies because this will help determine the future of adoption of fully automated vehicles.”
Tesla’s Autopilot is perhaps becoming one of the most well-known driver assist features offered by an auto company today, and it’s primarily due to high owner satisfaction. Owners frequently report their positive experiences with the feature’s traffic capabilities, and numerous videos and stories have been shared about how preventative measures taken by Autopilot have prevented serious traffic incidences. What’s more, Tesla’s own safety data validates these owner findings on a macroscale and has led the company to make some functions available even without the Full Self-Driving suite.
In May, Tesla introduced two new active lane monitoring features designed to help prevent drivers from unintentionally leaving their lane of travel named ‘Lane Departure Avoidance’ and ‘Emergency Lane Departure Avoidance.’ They are derived from Autopilot, yet work while it’s not on. The Lane Departure Avoidance applies corrective steering to keep drivers in their intended travel lane if a departure is sensed without a turn signal. Emergency Lane Departure Avoidance is automatically enabled and is designed to return a Tesla vehicle back to its original lane if a departure and an imminent collision are detected, rather than simply alerting drivers of the situation. “As our quarterly safety reports have shown, drivers using Autopilot register fewer accidents per mile than those driving without it,” Tesla’s press release on the lane-oriented features stated.
Lane-keeping technologies may not be big sellers for legacy auto companies, but Tesla is clearly making very good headway with those features.
Tesla launched its fastest Full Self-Driving Speed Profile with the v14.1.2 Software Update on Wednesday, as “Mad Max” mode has overtaken “Hurry” as the most spirited travel option on FSD.
On Wednesday evening, Tesla’s Head of AI, Ashok Elluswamy, teased that the v14.1.2 Software Update would be released to those drivers in the Early Access Program (EAP). He said it was a “much-awaited feature.”
Tesla just teased something crazy with the next Full Self-Driving update
Many people, myself included, believed it would be the introduction of “Banish,” which would be a perfect complement to the Actually Smart Summon (ASS) suite, as it would find a parking spot and park itself after dropping you off at the front door of your destination.
However, Elluswamy’s post on X finished with two emojis: one a race car, the other being smoke behind the car.
FSD v14.1.2, going to early access today, will debut a much awaited feature 🏎️💨
— Ashok Elluswamy (@aelluswamy) October 15, 2025
On Wednesday night, we received the v14.1.2 software update to the new Model Y, which revealed that “Mad Max” mode was the new addition:
BREAKING: Tesla Full Self-Driving v14.1.2 is here!
MAD MAX MODE is here! pic.twitter.com/AKM2VwxiXV
— TESLARATI (@Teslarati) October 16, 2025
The release notes state that:
“Introduced new speed profile MAD MAX, which comes with higher speeds and more frequent lane changes than Hurry.”
It is pretty interesting that Tesla would introduce yet another speed profile that is even faster and more aggressive than “Hurry.” Personally, I’ve found Hurry to be realistic in terms of other drivers and their aggressiveness, speed of travel, and overall lane change behavior, especially on interstates.
Mad Max mode will be an interesting adjustment.
Tesla CEO Elon Musk first talked about Mad Max mode back in 2018 in posts on X, first mentioning the feature with the Tesla Semi:
It’s real pic.twitter.com/L9h3F86Guo
— Elon Musk (@elonmusk) June 25, 2018
Musk then teased Mad Max mode in 2019 with an early Autopilot update, stating that it would be an ideal option for aggressive traffic seen in places like Los Angeles. There was formerly a mode of the same name back in the late 2010s:
Are you on Mad Max Mode? This may be too meek for places like the LA Freeway …
— Elon Musk (@elonmusk) April 6, 2019
Now that it’s here, we’ll be testing it very soon and giving you a good idea of what to expect when it releases to others in the coming weeks.
Update 9:56 p.m. ET: We got it…
Tesla launches ‘Mad Max’ Full Self-Driving Speed Profile, its fastest yet
Tesla just teased something crazy with the next Full Self-Driving update, which will be released to Early Access Program (EAP) members today.
Tesla just recently released the v14 Full Self-Driving update, and it followed up just a few days later with v14.1.1.
The subsequent release helped refine a handful of things, especially an issue with stuttering at intersections and overall indecisiveness, but it was more of a smoothing over of the initial v14.1 Full Self-Driving release.
However, on Wednesday evening, Tesla’s Head of AI, Ashok Elluswamy, said that the company would be releasing v14.1.2 to EAP members today, and that it would “debut a much-awaited feature.”
He followed that up with a racecar emoji and a smoke emoji, potentially hinting toward something speed-related. However, it could mean something totally different.
FSD v14.1.2, going to early access today, will debut a much awaited feature 🏎️💨
— Ashok Elluswamy (@aelluswamy) October 15, 2025
Some suggested it was potentially a new Speed Profile that could rank above the “Hurry” option, but that seems unnecessary. As far as other features that have been teased, one that definitely comes to mind is the “Banish” feature that was recently teased by CEO Elon Musk.
Banish is essentially the finishing touch to Tesla’s Actually Smart Summon (ASS), which launched earlier this year.
While ASS will bring your car to your location using the Tesla app on your phone, Banish does just the opposite by dropping you off at the door of your destination and finding a parking spot on its own.
Elon Musk teases ‘Banish’ feature to pair perfectly with Summon
This was recently teased by Musk yet again, as he said earlier this month that Full Self-Driving would be capable of it very soon.
Based on what we’ve seen out of v14.1 and v14.1.1, there is some potential that Banish could be released and could be the feature that Elluswamy is hinting toward, although there is no direct evidence of that.
Luckily, I was able to get into the EAP, so as the feature is released and the Release Notes are available, we’ll be able to report on exactly what feature is on the way.
Tesla benefits from an incentive program in Texas that has become active following the loss of the $7,500 EV tax credit, which was a significant advantage for EV drivers.
In Texas, the State Commission on Environmental Quality has a grant program for light-duty motor vehicles that are either purchased or leased by consumers.
Referred to as the Light-Duty Motor Vehicle Purchase or Lease Incentive Program (LDPLIP), the program opened on October 13 and provides grants for consumers who want to buy new energy vehicles.
Will Tesla thrive without the EV tax credit? Five reasons why they might
The program allows for grants of up to $2,500 for electric or hydrogen fuel cell vehicles.
These are the eligibility criteria:
- Individuals or entities who purchase or lease an eligible vehicle on or after September 1, 2025, and who apply for or acquire title and registration of the vehicle in Texas
- Applicants must have taken possession of the vehicle before applying
- Applicants must commit to operating and registering the vehicle in Texas for at least one year
Additionally, the car must:
- Be included on the TCEQ Eligible Vehicle List
- Be new and must not have been the subject of any prior retail sale or lease
- Have a gross vehicle weight rating of 10,000 pounds or less
They are awarded on a first-come, first-served basis.
The good news is that Tesla’s entire vehicle lineup, as of October 7, qualifies. Here is what the LDPLIP’s list of qualifying vehicles shows for Tesla:
- Tesla Cybertruck AWD
- Tesla Cybertruck Beast
- Tesla Model S AWD
- Tesla Model S Plaid
- Tesla Model X AWD
- Tesla Model X Plaid
- Tesla Model Y Long Range RWD
- Tesla Model Y Long Range AWD
- Tesla Model Y Performance
- Tesla Model 3 Long Range RWD
- Tesla Model 3 Long Range AWD
- Tesla Model 3 Performance
This list was published during the day of October 7, which is coincidentally the same day Tesla launched its Tesla Model 3 ‘Standard’ and Tesla Model Y ‘Standard.’
We reached out to the program to confirm that these vehicles qualify for that grant, and we will update when we hear back.
With the loss of the Federal EV Tax Credit, local programs are still available to help with the cost of an EV. Although electric cars are affordable, there are benefits to choosing one, especially as these grant programs continue to become available.
The full list of vehicles that qualify for the grant is available here.
Tesla launches ‘Mad Max’ Full Self-Driving Speed Profile, its fastest yet
Tesla just teased something crazy with the next Full Self-Driving update
Tesla benefits from new incentive program that’s active after tax credit loss
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