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The Cybertruck is Tesla’s perfect answer to the Lucid Air

(Credit: Tesla Cybertruck/Instagram)

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Lucid hosted an impressive unveiling event of the Air on September 9th, showing the vehicle’s four different configurations and the remarkable performance specifications of the Dream Edition. With 517 miles of range and some of the fastest acceleration rates ever seen on an electric vehicle, the EV community widely speculated on how Tesla would manage to compete with Lucid’s newly-introduced technology and speed, and the Cybertruck seems to fit the bill.

The Cybertruck from Tesla would match Lucid’s range and performance specifications, while also offering versatility for tasks such as construction and camping. The Lucid Air Dream Edition also doesn’t have something that the Cybertruck does: affordability.

The Tesla Cybertruck Tri-Motor variant starts at $69,990 while offering 500+ miles of range and 0-60 times that are under 2.9 seconds. To obtain a Dream Edition Air, consumers will pay $100,000 more.

Credit: Lucid Motors

The consumer base of the two vehicles will likely be vastly different. The Cybertruck’s affordability across its three variants will prove to be a bigger seller, especially considering the truck has an estimated 500,000+ pre-orders ahead of its planned initial production phase.

Lucid will attract luxury car buyers across all of their variants for the Air. Its high-quality interior, executive rear seats, high-tech features, and sleek sedan design all make for a perfect car for those who are willing to spend a little extra.

But the Cybertruck’s tech shows one thing, and it is the fact that Tesla is capable of competing with Lucid in terms of range and performance.

On top of that, Tesla’s timeframe for the production of the Cybertruck was moved up to May 2021, which is around the same time that Lucid plans to begin deliveries of the Air’s Dream Edition.

A few months ago, Teslarati reported that Elon Musk has a tendency to announce big developments as other automakers are gaining momentum. When Nikola started to see traction with its Semi trucks, Musk announced that the Tesla Semi would begin “volume production” in a timely fashion.

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The Cybertruck also pulled wind from the sails of Rivian, who had planned to introduce the first fully-electric pickup to the market with the R1T. However, the Cybertruck took over a massive amount of the appeal because of its unique design and sci-fi event, which captured the attention of millions.

In the grand scheme of things, Tesla has the Cybertruck, and it plans to offer it in the U.S. market where the pickup is widely popular. It is more affordable, offers impressive range ratings that are comparable with the Air, and has excellent performance. It is sure to capture a broad consumer group because of its specifications.

Meanwhile, the Air will appeal to luxury sedan buyers, who are not necessarily worried about performance. These buyers look for exclusivity, brand prestige, build quality, and a high-end consumer experience, according to Limelight. Lucid will be able to offer all of these things apart from prestige, simply because of its startup label. However, electromobility will appeal to some high-end car buyers, and the Air could be the answer to those needs.

Although the Cybertruck and Air are two different cars completely, Tesla is proving outright that it is capable of creating a truck that has versatility and a useful platform, while offering comparable performance and range specifications for significantly less money.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk

Elon Musk updates the SpaceX timeline for Mars

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Rendering of a colonized Mars by way of SpaceX
Rendering of a colonized Mars by way of SpaceX

Elon Musk has updated his timeline for when humans will walk on Mars and for when ships will simply get there.

The objective of getting to Mars has been one of Musk’s biggest goals since becoming a serial entrepreneur and realizing that time on Earth is limited. Musk has said several times he hopes to die on Mars, and not by impact.

Musk now believes that people will be on Mars in “roughly 5 to 7 years.” He said that a Mars lander will get there “a few years sooner.”

The response from Musk comes after NASA Administrator Jared Isaacman said that SpaceX’s biggest priority is the Moon and not Mars. Because of this, Isaacman conceded that he believes nuclear power and propulsion investments will provide “potentially the pathway with the fewest miracles required to put four people on Mars in the next 10 to 15 years.”

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Of course, this is what NASA can do through taxpayer funding and nuclear investments, he added.

Musk’s grand ambitions are much more optimistic than most, and it is certainly a double-edged sword. This is not the first time timelines for Mars have been somewhat lofty, especially to those normal thinkers like you and me, not super geniuses like Musk.

SpaceX Board has set a Mars bonus for Elon Musk

In fact, the SpaceX and Tesla frontman has said on at least a dozen occasions that we could be on Mars in the coming years. Musk said 2020 would be the big year as early as 2009. In 2020, he was “highly confident” of a landing in 2026, and had even said 2024 in a best-case scenario.

The point is, the range has varied, and it’s anyone’s guess when we’ll get there. This latest adjustment to the timeline is typical of Musk, and while the Moon has seemingly taken priority over Mars, it is still worth mentioning that the ultimate goal is to make life multiplanetary, and it starts potentially with the Red Planet.

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Investor's Corner

SpaceX gets an absolutely crazy price target after rough IPO

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Credit: SpaceX

SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).

Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.

SpaceX Starship just nailed something it’s never done before

The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.

Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.

SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.

It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.

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The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.

Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.

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Elon Musk

Elon Musk responds to Volvo’s latest LiDAR decision

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(Credit: Tesla)

Tesla CEO Elon Musk has responded to reports that Volvo is officially discontinuing the LiDAR sensor on two of its cars.

Volvo announced that it would officially scrap LiDAR systems on its EX90 and ES90 vehicles in various markets. In Norway, owners will get a €1,800 compensation for features that will never arrive due to this decision. There will be no option to remove the unit from vehicles, either.

The issue stems from Volvo’s supplier, Luminar, and its bankruptcy filing. Luminar will no longer be able to supply LiDAR units to Volvo for the EX90 and ES90, effectively axing any use the unit has on vehicles. Volvo will phase out the data collection processes via the LiDAR system, and it will not be utilized whatsoever.

Musk saw the story on X and responded, stating:

“I did try to warn them. Humans drive using neural nets and optical sensors. Same is true for robot cars.”

Musk has been publicly vocal about his disdain for LiDAR systems, once calling them “a fool’s errand,” as he has consistently kept the outlook that they are not needed for effective self-driving.

The typical example used as evidence for this by Musk is humans themselves: made with only eyes and memories, humans are capable of navigating a car by using what they can see and what they’ve personally experienced on the road.

Elon Musk argues lidar and radar make self driving cars more dangerous

“Same is true for robot cars,” Musk says, as Teslas have eight exterior cameras that help see everything surrounding the vehicle, and a neural network that analyzes behavior and tendencies with every mile driven.

Tesla is a vision-only self-driving company that ditched sensors and radar several years ago in favor of cameras. Behind this effort, the company has established a reputation for having one of the most robust self-driving platforms in the world.

Musk’s big bet with Tesla on its self-driving program’s strategy has widely paid off. Other companies continue to utilize things like LiDAR, radar, and sensors for effective self-driving, but Tesla has shown that there is more than one way to give consumers a strong and accurate driver assistance suite.

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The real question is: who will be the first company to take Musk’s advice and attempt a self-driving platform based on cameras only, or even license FSD for themselves?

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