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The Cybertruck is Tesla’s perfect answer to the Lucid Air

(Credit: Tesla Cybertruck/Instagram)

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Lucid hosted an impressive unveiling event of the Air on September 9th, showing the vehicle’s four different configurations and the remarkable performance specifications of the Dream Edition. With 517 miles of range and some of the fastest acceleration rates ever seen on an electric vehicle, the EV community widely speculated on how Tesla would manage to compete with Lucid’s newly-introduced technology and speed, and the Cybertruck seems to fit the bill.

The Cybertruck from Tesla would match Lucid’s range and performance specifications, while also offering versatility for tasks such as construction and camping. The Lucid Air Dream Edition also doesn’t have something that the Cybertruck does: affordability.

The Tesla Cybertruck Tri-Motor variant starts at $69,990 while offering 500+ miles of range and 0-60 times that are under 2.9 seconds. To obtain a Dream Edition Air, consumers will pay $100,000 more.

Credit: Lucid Motors

The consumer base of the two vehicles will likely be vastly different. The Cybertruck’s affordability across its three variants will prove to be a bigger seller, especially considering the truck has an estimated 500,000+ pre-orders ahead of its planned initial production phase.

Lucid will attract luxury car buyers across all of their variants for the Air. Its high-quality interior, executive rear seats, high-tech features, and sleek sedan design all make for a perfect car for those who are willing to spend a little extra.

But the Cybertruck’s tech shows one thing, and it is the fact that Tesla is capable of competing with Lucid in terms of range and performance.

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On top of that, Tesla’s timeframe for the production of the Cybertruck was moved up to May 2021, which is around the same time that Lucid plans to begin deliveries of the Air’s Dream Edition.

A few months ago, Teslarati reported that Elon Musk has a tendency to announce big developments as other automakers are gaining momentum. When Nikola started to see traction with its Semi trucks, Musk announced that the Tesla Semi would begin “volume production” in a timely fashion.

The Cybertruck also pulled wind from the sails of Rivian, who had planned to introduce the first fully-electric pickup to the market with the R1T. However, the Cybertruck took over a massive amount of the appeal because of its unique design and sci-fi event, which captured the attention of millions.

In the grand scheme of things, Tesla has the Cybertruck, and it plans to offer it in the U.S. market where the pickup is widely popular. It is more affordable, offers impressive range ratings that are comparable with the Air, and has excellent performance. It is sure to capture a broad consumer group because of its specifications.

Meanwhile, the Air will appeal to luxury sedan buyers, who are not necessarily worried about performance. These buyers look for exclusivity, brand prestige, build quality, and a high-end consumer experience, according to Limelight. Lucid will be able to offer all of these things apart from prestige, simply because of its startup label. However, electromobility will appeal to some high-end car buyers, and the Air could be the answer to those needs.

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Although the Cybertruck and Air are two different cars completely, Tesla is proving outright that it is capable of creating a truck that has versatility and a useful platform, while offering comparable performance and range specifications for significantly less money.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla Giga Berlin hits a sustainability milestone that’s so impressive, it sounds fake

As per the facility’s plant manager, Giga Berlin has completed one whole year without any of its process wastewater being discharged into the municipal sewer system.

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Credit: Tesla Manufacturing/X

Tesla Gigafactory Berlin-Brandenburg has achieved a sustainability milestone that is so impressive, it almost sounds fake. As per the facility’s plant manager, Giga Berlin has completed one whole year without any of its process wastewater being discharged into the municipal sewer system. 

The announcement comes just over a month after Tesla Germany revealed that Gigafactory Berlin had returned 377,000 cubic meters of annual water rights to local authorities due to the facility’s sustainability systems. 

Insane one year feat

Andre Thierig, Giga Berlin Senior Director of Manufacturing, stated that the factory’s one-year milestone was made possible by the facility’s industry-leading waste treatment systems. With no process wastewater discharged into the municipal sewer for a year now, Giga Berlin has effectively become one, if not the region’s, most environmentally friendly vehicle production facilities. 

“Today, we completed 1 YEAR without any process waste water being discharged into the municipal sewer, achieved by an incredible team (aka Ninja Turtles) with our futuristic waste water treatment facility. Making a sustainable product matters a lot but doing it sustainably is just as important! This underlines our strong environmental commitment to region of Berlin-Brandenburg,” the plant manager wrote in a LinkedIn post.

Credit: Andre Thierig/LinkedIn

Officials and Giga Berlin’s water consumption

Jochem Freyer, Chairman of the Management Board of the Employment Agency Frankfurt (Oder), shared his congratulations to Tesla Germany. “The decision in favor of the facility was a strong move – for the environment, for the brand, for East Brandenburg! I hope for further innovations from Giga Berlin-Brandenburg, the official noted.

In late September, reports emerged stating that Tesla Germany had returned 377,000 cubic meters of annual water rights to the Strausberg-Erkner Water Association (WSE). This was because the facility ended up using significantly less water than originally planned. WSE chairman Thomas Krieger stated that the water Giga Berlin was saving would be distributed to municipalities and other users in the region. 

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Tesla’s latest Robotaxi job posting takes the whole program a step forward

On Tuesday, Tesla posted a new job for a Senior Insurance Claims Specialist, Robotaxi, the first of its kind.

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(Credit: Tesla North America/X)

Tesla’s latest Robotaxi job posting goes beyond what has been posted in the past and truly takes the entire program a step forward.

Tesla has been hiring some employees for Robotaxi, but a vast majority of the job postings have been related to Vehicle Operator positions, meaning the people who are Safety Monitors or Validation Vehicle Drivers.

Some job postings have hinted at Robotaxi expanding to new cities.

However, on Tuesday, Tesla posted a new job for a Senior Insurance Claims Specialist, Robotaxi, the first of its kind.

The job description says the employee will “oversee the company’s corporate insurance, risk management and surety programs across all business components.” Additionally, it says the position plays “a critical role in managing incident reporting a claim processes for Tesla Robotaxi and ride-hailing operations.”

Essentially, Tesla could be looking to prepare for when it eventually will have to take liability for accidents completely. This would be when the company launches fully autonomous vehicles, meaning Cybercab and the Robotaxi program, specifically. It would also include passenger vehicles with Full Self-Driving.

Tesla is currently operating a Robotaxi program in Austin, Texas, as well as a ride-hailing platform in the California Bay Area.

These programs are the company’s first foray into ride-hailing, with or without someone in the driver’s seat of the vehicle. In Austin, Tesla operates most of its rides without a Safety Monitor in the driver’s seat. Only freeway routes require the Monitor to be directly behind the wheel.

In California, someone sits in the driver’s seat at all times.

The job posting seems to indicate that things could be relatively close in terms of solving self-driving, especially if Tesla is looking to fill a role that would handle autonomous insurance claims.

Of course, it will take Tesla to solve autonomy, and with the company aiming to start Cybercab production (without a steering wheel) in Q2 2025, it surely feels like it is on the brink of something great.

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Tesla snags Lamborghini alum to help in newly entered market

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tesla showroom
Credit: Tesla

Tesla has snagged a Lamborghini alum to help with its entrance into a new market, which has proven to be an intricate situation for the automaker.

A report from Bloomberg states that Tesla has hired Sharad Agarwal, who was formerly employed by the Italian luxury carmaker, to run its operations in India. With Lamborghini, he was employed to handle operations in India.

Tesla launches in India with Model Y, showing pricing will be biggest challenge

Tesla has gone through quite a few different team members with its launch in India, starting with a few hirings a few years ago, well before the company actually committed to selling cars in the country.

The move helps Tesla streamline its executive decision-making process, as it previously had employees in India reach out to managers based in China, among other areas. Agarwal will be stationed in India and will handle the company’s operations.

Tesla’s mentality behind the strategy is to have local leadership, something that seems to cater to the market specifically.

Tesla had previously put Isabel Fan, the manager of Southeast Asia for the company, in the position. However, Tesla seemed to want someone who was more permanent and would be dedicated to India exclusively.

India has the largest population on Earth and has a massive automotive market for that reason. Tesla stands to gain a lot from a strong performance in India, and its clean energy vehicles could help with pollution of all kinds in the region.

Tesla’s path to entrance in the Indian market was a long one, as the company tried for nearly ten years to get into the elusive region. Back in 2016, CEO Elon Musk said Tesla “would love to be in India,” teasing the Model 3.

By 2017, Tesla had met with officials from the country, but tried to get import duties down to nothing from 100 percent.

Indian authorities denied Tesla’s request.

For years, Musk met with Prime Minister Narendra Modi to try and iron out a deal of some sort. Nothing truly came to fruition, at least until last year, when real movement started.

By 2024, India had introduced a strategy to reduce import duties for some companies, which was enough for Tesla to make a move. It is now 2025, and the company still has not committed to building a factory in the region. However, it is not completely out of the question.

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