News
Tesla has a misinformation problem, and silence may no longer be enough
During the first quarter earnings call, Lars Moravy, Tesla’s vice president of vehicle engineering, stated that the company is hard at work cooperating with local authorities and agencies like the NTSB and the NHTSA to investigate a fatal Model S crash in Texas earlier this month. Moravy’s statements provided some new insights into the ongoing investigation, particularly when he mentioned that Tesla did a study to see how the company’s technologies operate in the area of the accident.
“We did a study with them over the past week to understand what happened in that particular crash. And what we’ve learned from that effort was that Autosteer did not and could not engage on the road condition that — as it was designed. Our adaptive cruise control only engages when a driver was buckled in about 5 miles per hour. And it only accelerated to 30 miles per hour with the distance before the car crashed,” he said.
A look at Moravy’s statements shows that Tesla’s adaptive cruise control could only accelerate to 30 mph in the distance that the ill-fated Model S covered before it smashed into a tree. This goes against initial reports stating that the vehicle had been involved in a high-speed crash. The state of the Model S when authorities found it also hinted that the car collided with the tree at speeds beyond 30 mph. Moravy’s statement was clear enough, but apparently, it was not clear enough for some — and it’s causing even US congressmen to become misinformed about the issue.
Despite early claims by #Tesla #ElonMusk, autopilot WAS engaged in tragic crash in The Woodlands.
We need answers. https://t.co/e3TQTRv72Z
— Kevin Brady (@RepKevinBrady) April 28, 2021
Misreporting Spreads Quickly
Rep. Kevin Brady recently shared an article on his Twitter page which featured Moravy’s statement from the Q1 earnings call. The only problem was that the article Brady shared misunderstood the Tesla executive’s statement, with the article alleging that “at least one Tesla Autopilot feature was active” during the fatal Tesla crash. This, of course, is completely inaccurate, and EV owners and Tesla Twitter pointed it out as such. Moravy, after all, was referring to a test that the company ran, not the findings of the investigation, which is still ongoing.
Unfortunately, the US congressman seemed unconvinced. Despite the wave of corrections from the EV community and Tesla owners, or just Twitter users who actually bothered to listen and read the Q1 earnings call transcript, Brady argued in a later tweet that the source of his information was Tesla itself. And this, in a lot of ways, brings up a can of worms for the electric car maker and its longtime supporters.
Uh…Tesla. (Read the article, Sparky)
— Kevin Brady (@RepKevinBrady) April 28, 2021
Misinformation must be corrected
This is not the first time that Tesla has found itself on the receiving end of inaccurate reporting. Tesla has always battled misinformation since its early days, from reports claiming that the Model S was vaporware to ones claiming that Giga Shanghai was just an empty shell where Model 3s from Fremont were being stored. But while most of the misreporting surrounding Tesla is now expected by those following the company, and while some of this misinformation is almost humorous — such as a usually-critical Tesla reporter arguing that the Powerwall does not exist because she has never seen one in person — some stories require a more active hand.
Granted, Elon Musk has made his stance clear on advertising, or, as the CEO noted on Twitter, “manipulating public opinion.” However, it is not too difficult to see that Tesla will be fighting an unnecessarily uphill battle against misinformation if it does not have a way to make the correct information public. Musk has also stated on Twitter that “I trust the people,” which is no surprise considering his optimism. However, people are also very easy to manipulate, especially if they are immersed, for the most part, in misinformation.
Other companies spend money on advertising & manipulating public opinion, Tesla focuses on the product.
I trust the people.
— Elon Musk (@elonmusk) April 27, 2021
Not-a-PR Team
If there is anything that the ongoing misinformation surrounding the tragic Texas crash has shown, it is that Tesla may need a better strategy than just staying silent until an inaccurate story dies. This does not have to come in the form of a dedicated PR team or advertisements either, as those are strategies that have worked for companies that are almost antithetical to Tesla. Either way, the EV community may find it advantageous if something could be done about the ongoing inaccurate reports and allegations being thrown against the company. Perhaps Tesla could find a solution that meets these needs while staying true to its out-of-the-box character.
Tesla is a creative company that is unorthodox and bold enough that it decided to build a vehicle assembly line in a sprung structure to meet its goals. With this in mind, there is a pretty good chance that Tesla could find a workaround for its misinformation problem. Before this could happen, of course, Tesla would first have to admit that something more than silence is needed to usher in the company towards new heights.
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Elon Musk
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Lufthansa Group has announced a partnership with Starlink that will bring high-speed internet connectivity to every aircraft across all its carriers.
This means that aircraft across the group’s brands, from Lufthansa, SWISS, and Austrian Airlines to Brussels Airlines, would be able to enjoy high-speed internet access using the industry-leading satellite internet solution.
Starlink in-flight internet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Starlink’s low-Earth orbit satellites are expected to provide significantly higher bandwidth and lower latency than traditional in-flight Wi-Fi, which should enable streaming, online work, and other data-intensive applications for passengers during flights.
Starlink-powered internet is expected to be available on the first commercial flights as early as the second half of 2026. The rollout will continue through the decade, with the entire Lufthansa Group fleet scheduled to be fully equipped with Starlink by 2029. Once complete, no other European airline group will operate more Starlink-connected aircraft.
Free high-speed access
As part of the initiative, Lufthansa Group will offer the new high-speed internet free of charge to all status customers and Travel ID users, regardless of cabin class. Chief Commercial Officer Dieter Vranckx shared his expectations for the program.
“In our anniversary year, in which we are celebrating Lufthansa’s 100th birthday, we have decided to introduce a new high-speed internet solution from Starlink for all our airlines. The Lufthansa Group is taking the next step and setting an essential milestone for the premium travel experience of our customers.
“Connectivity on board plays an important role today, and with Starlink, we are not only investing in the best product on the market, but also in the satisfaction of our passengers,” Vranckx said.
Elon Musk
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance.
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla secures top talent
According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.
Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.
Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.
Tesla’s problem solver
Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.
Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production.
With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.
News
Tesla counters Norway’s VAT hike with dedicated consumer bonus
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
A “Tesla bonus”
Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”
This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.
This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.
Stabilizing demand
In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.
The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.
“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
