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Tesla Semi’s strong demand could expedite the release of the pickup truck

[Credit: Rec1pr0city/Twitter]

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The all-electric Semi truck could very well be the most disruptive vehicle in Tesla’s lineup. Since its unveiling, the Tesla Semi has garnered reservations from some of the United States’ most prominent businesses like FedEx and PepsiCo. During the Q1 2018 earnings call back in May, Elon Musk and CTO JB Straubel noted that the company had received around 2,000 pre-orders for the vehicle.

Some of the trucking market’s veterans remain skeptical of the Semi. A spokesman for Cummins Inc., one of America’s premier engine-makers, recently stated that they do not see all-electric trucks like the Semi being viable alternatives to diesel-powered long-haulers anytime soon. Allen Schaeffer, executive director of the Diesel Technology Forum trade group, also expressed doubt on Elon Musk’s claims that the Semi would be cheaper to run and operate than its diesel-powered counterparts.

Regardless of these doubts, Tesla is pushing on with the development of the electric truck, with Elon Musk stating during the Q2 2018 earnings call that the company has made significant improvements to the Semi since it was unveiled last November. The Semi’s customers also appear to be completely on board with their adoption of the all-electric trucks. Earlier this year, it was even announced that some of the Semi’s biggest customers such as PepsiCo and Anheuser-Busch are working with Tesla to develop and install a network of in-house charging stations for the upcoming vehicle. These stations would be spaced close enough to ensure that the trucks would be able to traverse their routes without any range issues.  

The Tesla Semi sighted at Chicago’s Rolling Meadows Supercharger. [Credit: Rec1pr0city/Twitter]

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Just recently, the Semi visited yet another customer. This time, the all-electric truck traveled to trucking giant J.B. Hunt’s headquarters in Arkansas, where it was showcased to the company’s employees. Just like the truck’s visit to PepsiCo’s Texas facility earlier this year, employees of the trucking company were able to get up close and personal with the vehicle. Social media posts from individuals in attendance during the Semi’s visit show that J.B. Hunt’s employees, contrary to being skeptical of the vehicle, appear to be excited about the electric truck. Tesla critics would find it difficult to dismiss J.B. Hunt’s authority in the trucking industry as well, considering that the company has been in the transport industry for more than 50 years, and that its current fleet is comprised of over 12,000 trucks and 100,000 trailers and containers.

This strong, positive reaction from America’s premier hauling companies bodes well for the Semi. It remains to be known how many reservations Tesla currently has for the vehicle, but there’s a very good chance the pre-order list is significantly longer than 2,000 units today. That said, the anticipation surrounding the Semi might result in the release of one of Tesla’s most highly-anticipated vehicles to be expedited.

J.B. Hunt employees lining up to view the Tesla Semi up close. [Credit: tslalytix/Twitter]

Elon Musk was present on Twitter during the weekend, and while interacting with his followers, Musk noted that the electric car company may be able to release the Tesla pickup truck earlier than expected. Initial expectations point to the Tesla Truck being released sometime after the Model Y is unveiled. Considering that the Model Y is expected to be unveiled sometime in 2019, there is a fair chance that the Tesla Truck’s official unveiling would be scheduled for 2020 at the earliest.

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Elon Musk did note last year that he is thinking of making the Tesla Truck a smaller version of the Semi. This means that Tesla would likely be carrying over some of the Semi’s elements to the pickup truck. Since the Semi already shares components with the Model 3, such as its powertrain, doors, and air vent design, it seems safe to assume that Tesla is planning on using the Model 3 as a template for the pickup truck as well. This is a strategic move for Tesla, since by the time it starts producing the Semi and the Tesla Truck, everything connected to the Model 3 and its components would likely have been smoothed out by the company.

Thanks to the lessons the company learned from the Model 3, the Semi (as well as the Model Y, which is also expected to be based on the Model 3) might very well see a less troublesome rollout. If Tesla manages to pull this off, it could provide an opportunity for Tesla to bring the pickup truck to market sooner. If that happens, Elon Musk’s tweet about an earlier release for the Tesla Truck could very well prove accurate.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Ford CEO Farley says Tesla is not who to look at for EV expertise

Interestingly, Farley has been one of the most hellbent CEOs in terms of a legacy automaker standpoint to push the EV effort. It did not go according to plan, as Ford took a $19.5 billion charge and retreated from its EV push in late 2025.

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Ford CEO Jim Farley said in a recent podcast interview that Tesla is not who Americans should look at to beat Chinese carmakers.

The comments have sparked quite a bit of outrage from Tesla fans on X, the social media platform owned by Elon Musk.

Farley said that Chinese automakers are better examples of how to beat competitors. He said (via the Rapid Response Podcast):

“If you’re an American and you want us to beat the Chinese in the car business, you’re all going to want to pay attention, not necessarily to Tesla. Nothing against Tesla—they’ve been doing great—but they really don’t have an updated vehicle. The best in the business for us, cost-wise and competition-wise, supply chain, manufacturing expertise, and the I.P. in the vehicle, was really BYD. In this next cycle of EV customers in the U.S., they want pickups and utilities and all these different body styles. But they want them at $30,000, not $50,000. Like the first inning, they want them affordably.”

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Despite Farley’s synopsis, it is worth mentioning that Tesla had the best-selling passenger vehicle in the world last year, and in China in March, as the Model Y continued its global dominance over other vehicles.

Musk responded to Farley’s comments by stating:

“This is before Supervised FSD is approved in China. Limiting factor is production output in Shanghai.”

Interestingly, Farley has been one of the most hellbent CEOs in terms of a legacy automaker standpoint to push the EV effort. It did not go according to plan, as Ford took a $19.5 billion charge and retreated from its EV push in late 2025.

Ford cancels all-electric F-150 Lightning, announces $19.5 billion in charges

Instead, Ford is “doubling down on its affordable” EVs and said it would pivot from its previous plans.

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Reaction from Tesla fans was pretty much how you would expect. Many said they have lost a lot of respect for Farley after his comments; others believe he is the last CEO anyone should be taking advice on EVs from.

Nevertheless, Farley’s plans are bold and brash; many consider Tesla the most ideal company to replicate EV efforts from. It will be interesting to see if Ford can rebound from this big adjustment, and hopefully, Farley’s plans to replicate efforts from BYD work out the way he hopes.

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SpaceX wins its first MARS contract but it comes with a catch

NASA awarded SpaceX a $175 million Mars rover contract while the White House proposes cutting the mission.

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NASA just signed a $175.7 million contract with SpaceX to launch a Mars rover that the White House is simultaneously trying to defund. The contract, awarded on April 16, 2026, tasks SpaceX’s Falcon Heavy with launching the European Space Agency’s (ESA) Rosalind Franklin rover from Kennedy Space Center in Florida, no earlier than late 2028. It would mark the first time SpaceX has ever sent a payload to Mars.

Under NASA’s Rosalind Franklin Support and Augmentation project, known as ROSA, the agency is providing braking engines for the rover’s descent stage, radioisotope heater units that use decaying plutonium to keep the rover warm on the Martian surface, additional electronics, and a mass spectrometer instrument, as noted by SpaceNews.

Those nuclear heating units are the reason an American rocket was required at all. U.S. export controls on radioisotope technology mean any payload carrying them must launch on a domestic vehicle, which narrowed the field to SpaceX and United Launch Alliance. Falcon Heavy’s pricing made it the practical choice.

SpaceX is quietly becoming the U.S. Military’s only reliable rocket

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Falcon Heavy debuted in February 2018 and has 11 launches to its record. The rocket has not flown since October 2024, when it sent NASA’s Europa Clipper toward Jupiter. The three-core design, built from modified Falcon 9 first stages, gives it the lift capacity needed for deep space planetary missions that a single Falcon 9 cannot reach.

The Rosalind Franklin rover has been sitting in storage in Europe for years. It was originally due to launch in 2022 as a joint mission with Russia, but Russia’s invasion of Ukraine ended that partnership, leaving the rover built but stranded without a launch vehicle or landing hardware. NASA stepped back in through a 2024 agreement with ESA to rescue the mission. The rover is designed to drill up to two meters below the Martian surface in search of evidence of past life, a science objective no previous mission has attempted at that depth.

The contradiction at the center of this story is hard to ignore. The White House’s fiscal year 2027 budget proposal included no funding for ROSA and did not mention the mission at all in the detailed congressional justification document released April 3.

Musk has long argued that reaching Mars is not optional. “We don’t want to be one of those single planet species, we want to be a multi-planet species.” Whether this particular mission survives Washington’s budget fight, the Falcon Heavy contract means SpaceX is now formally on record as the rocket that could get humanity’s next Mars science mission off the ground.

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The timing of this contract carries extra weight given that SpaceX filed confidentially with the SEC in early April and is targeting an IPO roadshow in the week of June 8. It would be the largest public offering in history.

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Tesla Q1 Earnings: What Elon Musk and Co. will answer during the call

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Credit: Tesla

Tesla (NASDAQ: TSLA) is set to hold its Earnings Call for the first quarter of 2026 on Wednesday, and there are a lot of interesting things that are swirling around in terms of speculation from investors.

With the company’s executives, including CEO Elon Musk, answering a handful of questions that investors submit through the Say platform, fans want to know a lot of things about a lot of things.

These five questions come from Retail Investors, who are normal, everyday shareholders:

  1. When will we have the Optimus v3 reveal? When will Optimus production start, since we ended the Model S and Model X production earlier than mid-year? What’s the expected Optimus production rate exiting this year? What are the initial targeted skills?
  2. What milestones are you targeting for unsupervised FSD and Robotaxi expansion beyond Austin this year, and how will that drive recurring revenue?
  3. How will Hardware 3 cars reach Unsupervised Full Self-Driving?
  4. When do you expect Unsupervised Full Self-Driving to reach customer cars?
  5. When will Robotaxi expand past its current limited rollout?

Additionally, these are currently the three questions that are slated to be answered by Institutional Firms, which also answer a handful of questions during the call:

  1. Now that FSD has been approved in the Netherlands and is expected to launch across Europe this summer, can you discuss your Robotaxi strategy for the region?
  2. What enabled you to finish the AI5 tapeout early and were there any changes to the original vision? Last week, Elon said AI5 will go into Optimus and the Supercomputer, but one month ago said it would go into the Robotaxi. Has AI5 been dropped from the vehicle roadmap?
  3. Given the recent NHTSA incident filings, can you update us on the Robotaxi safety data? If safety validation remains the primary bottleneck, why not deploy thousands of vehicles to accelerate the removal of the safety driver?

The questions range through every current Tesla project, including FSD expansion and Optimus. However, many of the answers we will get will likely be repetitive answers we’ve heard in the past.

This is especially pertinent when the questions about when Unsupervised FSD will reach customer cars: we know Musk will say that it will happen this year. Is Tesla capable of that? Maybe. But a more transparent answer that is more revealing of a true timeline would be appreciated.

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Hardware 3 owners are anxiously awaiting the arrival of FSD v14 Lite, which was promised to them last year for a release sometime this year.

The Earnings Call is set to take place on Wednesday at market close.

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