News
Get ready for a Tesla pickup and heavy-duty truck

Tesla CEO Elon Musk first outlined his plans to create a fleet of electric vehicles and sustainable energy products when he published the first “Secret Tesla Motors Master Plan” nearly a decade ago. The vision for the future would begin with production of a high-priced sports car: the Roadster, before moving onto progressively more affordable vehicles; the Model S luxury sedan and Model X SUV would come next, and ultimately to the affordable $35,000 mass-market sedan.
With Musk’s new announcement that Tesla has a Master Plan, Part Deux, the company revealed its goal to venture into the broader automotive market by expanding its fleet to a pickup, heavy-duty truck and a smaller SUV. But it doesn’t stop there. Plan 2.0 also calls for a “Tesla Semi” that will be used for transporting cargo at a “substantial reduction in the cost of cargo transport, while increasing safety and making it really fun to operate.”, says Musk.
Musk has said during past interviews that Tesla is “quite likely” to build a truck in the future which certainly seems to be the case now with confirmation via the sequel to his original Master Plan.
“In addition to consumer vehicles, there are two other types of electric vehicle needed: heavy-duty trucks and high passenger-density urban transport. Both are in the early stages of development at Tesla and should be ready for unveiling next year.”
While the idea of venturing into the truck market by Tesla seems like the next logical step, building a pickup that will “address most of the consumer market” will be challenging considering the needs for a presumably heavier and purpose-built hauler. But Musk’s ambitions to build trucks also suggests that Tesla Energy has lofty goals with possibly producing higher energy density battery cells and increase battery capacity beyond the anticipated 5% per year.
- Rendition of a Tesla pickup trunk via Autobild.de
- Tesla Model P via EV.network
- Tesla heavy-duty pickup via TopSpeed
Though we’d much prefer to read about the Tesla Roadster, in specific a plan to produce the next version of its decade-old sports coupe, said to become the quickest Tesla ever with Maximum Plaid mode, we’re still glad to see Tesla stepping up to the plate and readying itself to take a swing at this entirely new pickup and heavy-duty truck market. Because ultimately it’s about the company’s unrelenting goal to transition the world to using sustainable transportation, no matter the path you take.
Feature image: rendition of a Tesla pickup via EV.network
Investor's Corner
Tesla Q2 2025 earnings: What Wall Street expects
The company has faced mounting pressure this year, with TSLA stock down 19% year-to-date.

Tesla (NASDAQ:TSLA) is set to release its second-quarter 2025 financial results after markets close on Wednesday, July 23. The company has faced mounting pressure this year, with TSLA stock down about 19% year-to-date.
What Wall Street expects
As noted in a TipRanks report, Wall Street has remained cautious about the electric vehicle maker due to concerns about the EV segment in general, competition, reduced margins, federal EV regulations, and CEO Elon Musk’s political activities.
Overall, Wall Street expects Tesla to post earnings per share of $0.39, down 25% from a year ago. Tesla’s revenue is forecasted to fall 13% to $22.19 billion, and analysts also expect the electric vehicle maker to post lower margins this quarter.
Analyst expectations
Tesla delivered approximately 384,120 vehicles in Q2, a 13.5% drop year-over-year, as per Main Street Data. The company also produced over 410,000 vehicles and deployed 9.6 GWh of energy storage products during the quarter.
Ahead of the earnings call, Cantor Fitzgerald analyst Andres Sheppard reiterated a Buy rating and a $335 per share price target. He also adjusted his Q2 revenue forecast to $21 billion, down from his previous estimate of $24.1 billion. Despite short-term softness, Sheppard maintained his 2025 and 2026 projections, citing confidence in Tesla’s high-margin Robotaxi business model.
Barclays analyst Dan Levy kept a Hold rating with a $275 price target. He stated that the company faces “increasingly weaker fundamentals,” but he also suggested that Tesla’s Robotaxi story could drive optimism. Levy expects modest gross margin improvement quarter-over-quarter and flagged the full-year EPS estimate drop from $3.20 to $1.84. Delays in launching the affordable Tesla model remain a downside risk, Levy noted.
News
Tesla expands FSD Transfer offer to Europe and the Middle East
Tesla’s FSD transfer offer has long been used as a quarterly sales lever in North America.

Tesla has extended its Full Self-Driving (FSD) transfer promotion beyond North America, opening the door for owners in Europe and the Middle East to carry over their existing FSD systems to a new vehicle.
The move comes days after Elon Musk acknowledged a user’s request for FSD transfers in Europe on X, which the CEO called a “fair” ask. Tesla Europe later confirmed the offer via its official X account.
FSD transfers reaching new markets
FSD transfers have been used as a quarterly sales lever in North America, with its most recent availability in April 2025, as noted in a Not a Tesla App report. While this incentive had remained exclusive to the U.S. and Canada, Tesla’s latest announcement marks the first time the program has been rolled out internationally.
Interestingly enough, the offer hasn’t yet been extended to other FSD-enabled regions like China. This suggests that Tesla may be prioritizing markets where regulatory approval for FSD remains pending. European Tesla owners, after all, have been waiting literal years for FSD to be rolled out into their countries.
How the program works
The process for FSD transfers is straightforward. Existing Tesla owners with FSD must place a new vehicle order and complete delivery during the active promotion period. During checkout, customers are instructed not to add FSD to the new car. Instead, they must notify a Tesla advisor of their intent to transfer their existing vehicle’s FSD.
On delivery day, FSD will be deactivated on the old vehicle and activated on the new one. Customers are not required to trade in or sell their original Tesla that had FSD, though once the license is moved, the old vehicle reverts to just Basic Autopilot features.
News
Tesla Q2 2025 vehicle safety report proves FSD makes driving almost 10X safer
Tesla released its most recent vehicle safety data on its official website.

Tesla has released its most recent vehicle safety report, reiterating the idea that Autopilot and systems like Full Self Driving (FSD) are really the company’s best safety features.
Tesla released its most recent vehicle safety data on its official website.
Tesla’s Q2 2025 safety statistics
As per the electric vehicle maker’s Q2 2025 report, the company recorded one crash for every 6.69 million miles driven for vehicles that were using Autopilot technology. In comparison, data from the NHTSA and FHWA listed one automobile crash every 702,000 million miles.
“In the 2nd quarter, we recorded one crash for every 6.69 million miles driven in which drivers were using Autopilot technology. For drivers who were not using Autopilot technology, we recorded one crash for every 963,000 miles driven. By comparison, the most recent data available from NHTSA and FHWA (from 2023) shows that in the United States there was an automobile crash approximately every 702,000 miles,” Tesla wrote in its report.
FSD as a safety feature
Elon Musk has always maintained that FSD is the company’s biggest safety feature. This is no exaggeration, as the system allows vehicles to operate vehicles without human intervention. Tesla is currently proving this in Austin, where it operates the pilot program for its dedicated self-driving Robotaxi service. Customers who have used Tesla’s Robotaxi service in Austin have noted that the vehicles operate in a manner that is akin to a confident and cautious driver.
An underrated advantage of Tesla’s FSD system is the fact that it does not get tired, nor does it ever operate the vehicle while intoxicated. It never gets distracted either. These advantages may seem minor, but they go a long way towards making Teslas the safest vehicles on the road today.
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