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SpaceX acquires new photos of Starship landing sites with Mars-orbiting NASA satellite
SpaceX has reaffirmed its prioritization of the Arcadia Planitia – a low Martian plain – and adjacent areas as some of the most promising locations for early Starship landings, tasking a NASA satellite to gather updated photos of six potential landing sites.
First discovered and analyzed by author Robert Zimmerman on August 28th, SpaceX requested the landing site prospecting images from the University of Arizona, tasked with operating NASA’s JPL-built HiRISE spacecraft. Back before Red Dragon’s 2017 cancellation, SpaceX began the process of landing site analysis, a canvassing that ultimately settled on four possible locations, of which the Arcadia Planitia was viewed as most promising.
After at least 2.5 years of research, SpaceX thus appears to be confidently settling on one particular region of Mars for its first Starship landing(s) on the Red Planet. Located in Mars’ mid-northern latitudes, Arcadia Planitia – like its Latin namesake suggests – is a region of plains, specifically low plains per International Astronomical Union (IAU) standards. It has been described by NASA as “one of the few regions [of Mars] where abundant shallow ice is present at relatively low latitude”, desirable for an array of reasons.
Arcadia Planitia takes up much of the left-hand side of this spectacular 2017 panorama, stitched together from Mars Express images by Justin Cowart. On the scale of Martian spectacle, one could be forgiven for perceiving Arcadia as boring. In fact, that’s one of the main reasons SpaceX is interested in it – just as Arcadia looks rather featureless from orbit, it is relatively bereft of the boulder fields common in many other regions of Mars, translating into much less obstacle avoidance during landing.
Additionally, Arcadia Planitia is indeed a region of low plains – one of the lowest regions (relative to the mean surface level) on Mars. This translates into much higher atmospheric pressure (i.e. a thicker atmosphere), insulating the region from some of the extremes of Martian weather, as does its relative adjacency to the planet’s equator. Simultaneously, this wealth of atmosphere enables more efficient spacecraft landings. Per a September 2018 update, Starship is set to rely heavily on a series of atmospheric maneuvers to slow down, a strategy that significantly cuts the amount of propellant the spacecraft must use to land softly on Mars (and Earth!).
To tally: Arcadia Planitia offers (somewhat) warmer summers and winters due to its latitude, augmented by a low relative altitude that insulates the region from weather extremes and enables more efficient propulsive spacecraft landings.
However, perhaps more important than any of the above features is the fact that Arcadia Planitia is host to a vast wealth of water ice resources, ranging from frozen aquifers to glaciers in the adjacent Erebus Montes mountains. Of central importance to SpaceX’s strategy of affordably colonizing and exploring Mars is the decision to produce return propellant – needed for Starships to return to Earth – on Mars, known as in-situ resource utilization (ISRU). Starship’s use of methane and oxygen is almost entirely a result of this – methane is far easier to work with than hydrogen and can also be easily produced from water, as can oxygen.
The cleaner and more accessible the Martian water ice is, the easier it will be for SpaceX robots or astronauts to set up a propellant plant on Mars. Additionally, clean water is extremely expensive to transport in space, and a near-infinite supply of ice-derived water would be extremely useful for all sorts of human outpost needs.
SpaceX CEO Elon Musk believes that the company could be ready for Starship’s first uncrewed Mars launch as early as 2020 or 2022 Hohmann transfer opportunities, windows that permit a uniquely efficient journey from Earth to Mars.
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Tesla’s new Full Self-Driving pricing strategy will eliminate one recurring complaint that many owners have had in the past: FSD transfers.
In the past, if a Tesla owner purchased the Full Self-Driving suite outright, the company did not allow them to transfer the purchase to a new vehicle, essentially requiring them to buy it all over again, which could obviously get pretty pricey.
This was until Q3 2023, when Tesla allowed a one-time amnesty to transfer Full Self-Driving to a new vehicle, and then again last year.
Tesla is now allowing it to happen again ahead of the February 14th deadline.
The program has given people the opportunity to upgrade to new vehicles with newer Hardware and AI versions, especially those with Hardware 3 who wish to transfer to AI4, without feeling the drastic cost impact of having to buy the $8,000 suite outright on several occasions.
Now, that issue will never be presented again.
Last night, Tesla CEO Elon Musk announced on X that the Full Self-Driving suite would only be available in a subscription platform, which is the other purchase option it currently offers for FSD use, priced at just $99 per month.
Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Having it available in a subscription-only platform boasts several advantages, including the potential for a tiered system that would potentially offer less expensive options, a pay-per-mile platform, and even coupling the program with other benefits, like Supercharging and vehicle protection programs.
While none of that is confirmed and is purely speculative, the one thing that does appear to be a major advantage is that this will completely eliminate any questions about transferring the Full Self-Driving suite to a new vehicle. This has been a particular point of contention for owners, and it is now completely eliminated, as everyone, apart from those who have purchased the suite on their current vehicle.
Now, everyone will pay month-to-month, and it could make things much easier for those who want to try the suite, justifying it from a financial perspective.
The important thing to note is that Tesla would benefit from a higher take rate, as more drivers using it would result in more data, which would help the company reach its recently-revealed 10 billion-mile threshold to reach an Unsupervised level. It does not cost Tesla anything to run FSD, only to develop it. If it could slice the price significantly, more people would buy it, and more data would be made available.
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”
Tesla Full Self-Driving pricing strategy eliminates one recurring complaint
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
