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Tesla Model S owner reminds us of ‘Active Hood’ pedestrian safety feature

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A relatively unknown Tesla safety feature called ‘Active Hood’, designed to reduce head injuries to pedestrians in the event of a frontal collision, was brought to light in a recent Model S owner’s video that attempts to capture Tesla’s Automatic Emergency Braking (AEB) in action. Active Hood which exists on European and Australian Model S vehicles uses pyrotechnics to raise the rear of the hood by several inches in order to soften the impact of a pedestrian and cyclist against a windshield during frontal impact.

Model S owner and Tesla Motors Club forum member Carspotter Daily posted a video that attempts to simulate a vehicle-pedestrian interaction. The vehicle was a first generation Autopilot vehicle under Firmware 8.0. It’s unclear whether CarSpotter was intentionally trying to trigger Tesla’s Active Hood feature or whether they were looking to test the AEB system, but despite not being able to trigger either feature the end result revealed, once again, Autopilot’s ability to detect humans. Another Tesla owner YouTuber KmanAuto first detected the pedestrian alert last November when he put a friend in front of of his moving Model S.

This type of granular detection of objects allows the vehicle to respond to potential collisions in the most appropriate way, with the objective to reduce collisions entirely. Though Active Hood was mentioned in the trailing notes at the end of the recent video, it’s not clear if the vehicle used in the video is a U.S. spec Model S or a European/Australian version that was included with that safety feature.

ALSO SEE: DIY Tesla Model S Pedestrian Alert: ‘Horn’ for the Oblivious

Active Hood is not a new feature but the fact that it has only been implemented on Tesla vehicles in select markets that mandate the technology has kept it largely under the radar. The technology was built into Tesla vehicles to comply with Euro NCAP Pedestrian Safety requirements that mandate vehicle manufacturers to maintain clearances between the hood and structural components underneath, to protect pedestrians in the event of a low to medium speed collision. These accidents often prove fatal to the pedestrian, as collisions at low to medium speeds typically cause the pedestrian’s body to fold over the hood with the head hitting the windshield.

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The system was put to use in real world conditions in Australia in 2015 when someone driving a Tesla Model S collided with a kangaroo which caused the system to deploy. From what they saw after the accident, it looked like the adolescent ‘roo had a broken leg but was conscious enough after the accident to limp away which seems to indicate that it was successful in preventing immediate head trauma.

Tesla had a special challenge when designing Active Hood since the front trunk of a Model S is sealed to keep water out whereas hoods to internal combustion engine vehicles  are generally vented. US Patent Application US20130076076 A1 details the specific challenges and solutions developed to allow the hood to pop up in response to an imminent collision with a pedestrian.

The English European version of the Tesla Model S manual lays out the technology in a much more user friendly format:

Active Hood

Model S features a pyrotechnically-assisted pedestrian protection system that reduces head injuries to pedestrians and cyclists in a frontal collision. If the sensors in the front bumper detect an impact with a pedestrian when Model S is moving between 19 and 53 km/h, the rear portion of the hood automatically raises approximately 80 mm. This creates space between the relatively soft hood and the hard components beneath to absorb some of the impact energy in a collision.
Note: The pedestrian protection system relies on a series of sensors and algorithms to determine when Active Hood should deploy. Therefore, the system may not deploy in all collision or crash situations.
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If Active Hood has been deployed, the instrument panel displays an alert and an audible chime sounds. Immediately take Model S to the nearest Tesla Service Center. Active Hood’s associated sensors and actuators must be serviced by Tesla whenever Active Hood has been deployed.
Warning: Deployment of Active Hood may cause the raised hood to partially obstruct driver vision. Driving a car with a deployed hood increases the risk of a collision. A car with a deployed hood should be immediately taken to the nearest Tesla Service Center.
Warning: If the instrument panel displays an alert indicating that Active Hood has been deployed in situations where it has not, immediately drive Model S to the nearest Tesla Service Center.
Note: If damage occurs to the front bumper, contact Tesla for a list of Tesla-approved body shops in your area. Tesla approves specific body shops to ensure they meet strict requirements for training, equipment, quality, and customer satisfaction.

With Active Hood technology only existing on vehicles destined for the European and Australian markets, and Tesla being so aggressive about implementing safety features, the natural question is “why hasn’t Tesla made this a standard global safety feature?” An early Euro NCAP crash test video showed that Tesla began working hard at doing everything it can to avoid the accident in the first place. After all, avoiding a collision in the first place is far better for all parties involved than just mitigating what happens afterwards.

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I'm passionate about clean technology, sustainability and life. I've worked in manufacturing, IT, project management and environmental...and enjoy unpacking complex topics in layman's terms. TSLA investor. Find more of my words on my website or follow me on Twitter for all the latest. Tesla Referral link: http://ts.la/kyle623

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Rivian unveils self-driving chip and autonomy plans to compete with Tesla

Rivian, a mainstay in the world of electric vehicle startups, said it plans to roll out an Autonomy+ subscription and one-time purchase program, priced at $49.99 per month and $2,500 up front, respectively, for access to its self-driving suite.

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Credit: Rivian

Rivian unveiled its self-driving chip and autonomy plans to compete with Tesla and others at its AI and Autonomy Day on Thursday in Palo Alto, California.

Rivian, a mainstay in the world of electric vehicle startups, said it plans to roll out an Autonomy+ subscription and one-time purchase program, priced at $49.99 per month and $2,500 up front, respectively, for access to its self-driving suite.

CEO RJ Scaringe said it will learn and become more confident and robust as more miles are driven and it gathers more data. This is what Tesla uses through a neural network, as it uses deep learning to improve with every mile traveled.

He said:

“I couldn’t be more excited for the work our teams are driving in autonomy and AI. Our updated hardware platform, which includes our in-house 1600 sparse TOPS inference chip, will enable us to achieve dramatic progress in self-driving to ultimately deliver on our goal of delivering L4. This represents an inflection point for the ownership experience – ultimately being able to give customers their time back when in the car.”

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At first, Rivian plans to offer the service to personally-owned vehicles, and not operate as a ride-hailing service. However, ride-sharing is in the plans for the future, he said:

“While our initial focus will be on personally owned vehicles, which today represent a vast majority of the miles to the United States, this also enables us to pursue opportunities in the rideshare space.”

The Hardware

Rivian is not using a vision-only approach as Tesla does, and instead will rely on 11 cameras, five radar sensors, and a single LiDAR that will face forward.

It is also developing a chip in-house, which will be manufactured by TSMC, a supplier of Tesla’s as well. The chip will be known as RAP1 and will be about 50 times as powerful as the chip that is currently in Rivian vehicles. It will also do more than 800 trillion calculations every second.

RAP1 powers the Autonomy Compute Module 3, known as ACM3, which is Rivian’s third-generation autonomy computer.

ACM3 specs include:

  • 1600 sparse INT8 TOPS (Trillion Operations Per Second).
  • The processing power of 5 billion pixels per second.
  • RAP1 features RivLink, a low-latency interconnect technology allowing chips to be connected to multiply processing power, making it inherently extensible.
  • RAP1 is enabled by an in-house developed AI compiler and platform software

As far as LiDAR, Rivian plans to use it in forthcoming R2 cars to enable SAE Level 4 automated driving, which would allow people to sit in the back and, according to the agency’s ratings, “will not require you to take over driving.”

More Details

Rivian said it will also roll out advancements to the second-generation R1 vehicles in the near term with the addition of UHF, or Universal Hands-Free, which will be available on over 3.5 million miles of roadway in the U.S. and Canada.

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Rivian will now join the competitive ranks with Tesla, Waymo, Zoox, and others, who are all in the race for autonomy.

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Tesla partners with Lemonade for new insurance program

Tesla recently was offered “almost free” coverage for Full Self-Driving by Lemonade’s Shai Wininger, President and Co-founder, who said it would be “happy to explore insuring Tesla FSD miles for (almost) free.”

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Credit: Tesla

Tesla owners in California, Oregon, and Arizona can now use Lemonade Insurance, the firm that recently said it could cover Full Self-Driving miles for “almost free.”

Lemonade, which offered the new service through its app, has three distinct advantages, it says:

  • Direct Connection for no telematics device needed
  • Better customer service
  • Smarter pricing

The company is known for offering unique, fee-based insurance rates through AI, and instead of keeping unclaimed premiums, it offers coverage through a flat free upfront. The leftover funds are donated to charities by its policyholders.

On Thursday, it announced that cars in three states would be able to be connected directly to the car through its smartphone app, enabling easier access to insurance factors through telematics:

Tesla recently was offered “almost free” coverage for Full Self-Driving by Lemonade’s Shai Wininger, President and Co-founder, who said it would be “happy to explore insuring Tesla FSD miles for (almost) free.”

The strategy would be one of the most unique, as it would provide Tesla drivers with stable, accurate, and consistent insurance rates, while also incentivizing owners to utilize Full Self-Driving for their travel miles.

Tesla Full Self-Driving gets an offer to be insured for ‘almost free’

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This would make FSD more cost-effective for owners and contribute to the company’s data collection efforts.

Data also backs Tesla Full Self-Driving’s advantages as a safety net for drivers. Recent figures indicate it was nine times less likely to be in an accident compared to the national average, registering an accident every 6.36 million miles. The NHTSA says a crash occurs approximately every 702,000 miles.

Tesla also offers its own in-house insurance program, which is currently offered in twelve states so far. The company is attempting to enter more areas of the U.S., with recent filings indicating the company wants to enter Florida and offer insurance to drivers in that state.

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Tesla Model Y gets hefty discounts and more in final sales push

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Credit: Tesla

Tesla Model Y configurations are getting hefty discounts and more benefits as the company is in the phase of its final sales push for the year.

Tesla is offering up to $1,500 off new Model Y Standard trims that are available in inventory in the United States. Additionally, Tesla is giving up to $2,000 off the Premium trims of the Model Y. There is also one free upgrade included, such as a paint color or interior color, at no additional charge.

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Tesla is hoping to bolster a relatively strong performance through the first three quarters of the year, with over 1.2 million cars delivered through the first three quarters.

This is about four percent under what the company reported through the same time period last year, as it was about 75,000 vehicles ahead in 2024.

However, Q3 was the company’s best quarterly performance of all time, and it surged because of the loss of the $7,500 EV tax credit, which was eliminated in September. The imminent removal of the credit led to many buyers flocking to Tesla showrooms to take advantage of the discount, which led to a strong quarter for the company.

2024 was the first year in the 2020s when Tesla did not experience a year-over-year delivery growth, as it saw a 1 percent slide from 2023. The previous years saw huge growth, with the biggest coming from 2020 to 2021, when Tesla had an 87 percent delivery growth.

This year, it is expected to be a second consecutive slide, with a drop of potentially 8 percent, if it manages to deliver 1.65 million cars, which is where Grok projects the automaker to end up.

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Tesla will likely return to its annual growth rate in the coming years, but the focus is becoming less about delivery figures and more about autonomy, a major contributor to the company’s valuation. As AI continues to become more refined, Tesla will apply these principles to its Full Self-Driving efforts, as well as the Optimus humanoid robot project.

Will Tesla thrive without the EV tax credit? Five reasons why they might

These discounts should help incentivize some buyers to pull the trigger on a vehicle before the year ends. It will also be interesting to see if the adjusted EV tax credit rules, which allowed deliveries to occur after the September 30 cutoff date, along with these discounts, will have a positive impact.

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