Many in the Tesla and electric vehicle (EV) community have eagerly awaited the company’s rollout of a driverless ride-hailing service, and a few recent developments suggest that the company may be considering multiple U.S. cities for early pilot programs.
Tesla is in talks with Austin, Texas officials about rolling out early pilot programs for its self-driving robotaxis as early as next year, as reported by Bloomberg earlier this month, and echoing CEO Elon Musk’s previous aims to launch commercial robotaxis in 2025. As detailed in emails acquired by the publication through public record requests, a Tesla employee has already been discussing the deployment of such fleets since at least May, though the company has also been considering pilot deployment in other Texas cities.
“Tesla is still working to strategically find a city within Texas to deploy… The city of Austin is obviously on our roadmap, but has not yet been decided where we will deploy first as we have many options available,” wrote an employee in one email from November.
The report also said that Tesla reached out to the city of Austin ahead of its October 10 “We, Robot” event, during which it unveiled the Cybercab, and the employee expressed hopes to meet safety expectations in the city of Austin, along with training first responders on how to interact with autonomous vehicles.
Earlier this month, Tesla held an event at its Gigafactory in Austin to help train first responders on its autonomous vehicle technology, though the employee said it wouldn’t yet be used on public roads and would let officials know of any changes to that.
Tesla’s initial ride-hailing pilots could also target California, with internal tests already underway
During the company’s Q3 earnings call in October, Elon Musk also said that employees in the Bay Area, California were already testing ride-hailing services internally. Using the company’s development app, Tesla employees can already request rides and be taken to anywhere in the Bay, according to the CEO.
Both Texas and California cities make sense for Tesla’s initial rollout of commercial robotaxi services, especially given that Musk also said the company aims to debut ride-hailing services and “Unsupervised” Full Self-Driving (FSD) approval in both of these states in 2025, dependent upon regulatory approval. Musk also said that the current internal ride-hailing tests in the Bay Area utilize safety drivers initially, though it isn’t required to do so.
Watch Tesla’s FSD v13.2 navigate away from park in a tricky situation
READ MORE: Tesla is ramping its Cybercab testing sessions at Giga Texas
Earlier this month, a Deutsche Bank report noted that Head of Investor Relations Travis Axelrod said also said Tesla plans to utilize teleoperation during initial rollout of autonomous ride-hailing efforts, as a safety and redundancy measure. This will likely play a role wherever the company first deploys commercial ride-hailing efforts.
Tesla also teased a ride-hailing mobile app in its Q1 Shareholder Deck earlier this year, showing a summon button to order ride-hails, an estimated wait time, climate controls for during the ride, navigation details, and even the ability to select and cycle through music or other media options.
Credit: Tesla
The mobile app avatar showed a Model Y, highlighting the ability for Tesla’s other vehicles to be eligible for ride-hailing operations through the Supervised Full Self-Driving (FSD) program, which is available to any owner who purchases the software through a subscription or one-time purchase.
Tesla Cybercab, Waymo and commercial robotaxis
We also learned in October that the Cybercab features a large touchscreen, in addition to excluding a steering wheel or pedals. You can catch our first ride in the Cybercab below, as captured during Tesla’s October 10 “We, Robot” event in Southern California.
?: Our FULL first ride in the @Tesla Cybercab pic.twitter.com/6gR7OgKRCz
— TESLARATI (@Teslarati) October 11, 2024
Both Texas and California make sense as locations Tesla would deploy early ride-hailing services, especially given its Fremont factory, Palo Alto engineering headquarters, and its competitor Waymo, which already operates paid driverless ride-hailing in San Francisco and Los Angeles.
Although Tesla isn’t expected to enter production with the Cybercab until 2026, the company’s other vehicles could be used to operate commercial self-driving at some point, though it also faces multiple competitors aiming to deploy these services.
Meanwhile, Waymo, the commercial robotaxi company backed by Google parent company Alphabet, has already been operating paid driverless ride-hailing in San Francisco since last year, and it has expanded services to Los Angeles, and Phoenix, Arizona throughout this year. This week, the company said it’s now giving over 150,000 paid driverless rides per week.
Amazon owns the driverless ride-hailing company Zoox, which has recently also gained some ground in deploying commercial self-driving ride-hailing vehicles in the Bay Area.
With General Motors (GM) recently announcing the end of its self-driving arm Cruise, one less future competitor remains for Tesla in the commercial robotaxi space. Musk joining the administration of incoming President Donald Trump is also widely expected to accelerate regulation efforts in the rollout of self-driving technology, though the urgency of the emerging market is quickly becoming clearer.
Still, Musk and Tesla supporters have argued that the company’s FSD will be more scalable than companies like Waymo utilizing geo-mapping efforts, due to its AI neural network model being trained on video footage from real-time drivers across the company’s ownership network. With added safety measures like teleoperation and safety drivers in its early rollout of commercial robotaxi services, Tesla may yet be able to gain enough public and regulatory trust to start deploying these services in the coming months.
What are your thoughts? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send us tips at tips@teslarati.com.
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News
Tesla FSD Supervised ride-alongs in Europe begin in Italy, France, and Germany
The program allows the public to hop in as a non-driving observer to witness FSD navigate urban streets firsthand.
Tesla has kicked off passenger ride-alongs for Full Self-Driving (Supervised) in Italy, France and Germany. The program allows the public to hop in as a non-driving observer to witness FSD navigate urban streets firsthand.
The program, detailed on Tesla’s event pages, arrives ahead of a potential early 2026 Dutch regulatory approval that could unlock a potential EU-wide rollout for FSD.
Hands-Off Demos
Tesla’s ride-along invites participants to “ride along in the passenger seat to experience how it handles real-world traffic & the most stressful parts of daily driving, making the roads safer for all,” as per the company’s announcement on X through its official Tesla Europe & Middle East account.
Sign-ups via localized pages offer free slots through December, with Tesla teams piloting vehicles through city streets, roundabouts and highways.
“Be one of the first to experience Full Self-Driving (Supervised) from the passenger seat. Our team will take you along as a passenger and show you how Full Self-Driving (Supervised) works under real-world road conditions,” Tesla wrote. “Discover how it reacts to live traffic and masters the most stressful parts of driving to make the roads safer for you and others. Come join us to learn how we are moving closer to a fully autonomous future.”
Building trust towards an FSD Unsupervised rollout
Tesla’s FSD (Supervised) ride-alongs could be an effective tool to build trust and get regular car buyers and commuters used to the idea of vehicles driving themselves. By seating riders shotgun, Tesla could provide participants with a front row seat to the bleeding edge of consumer-grade driverless systems.
FSD (Supervised) has already been rolled out to several countries, such as the United States, Canada, Australia, New Zealand, and partially in China. So far, FSD (Supervised) has been received positively by drivers, as it really makes driving tasks and long trips significantly easier and more pleasant.
FSD is a key safety feature as well, which became all too evident when a Tesla driving on FSD was hit by what seemed to be a meteorite in Australia. The vehicle moved safely despite the impact, though the same would likely not be true had the car been driven manually.
News
Swedish union rep pissed that Tesla is working around a postal blockade they started
Tesla Sweden is now using dozens of private residences as a way to obtain license plates for its vehicles.
Two years into their postal blockade, Swedish unions are outraged that Tesla is still able to provide its customers’ vehicles with valid plates through various clever workarounds.
Seko chairman Gabriella Lavecchia called it “embarrassing” that the world’s largest EV maker, owned by CEO Elon Musk, refuses to simply roll over and accept the unions’ demands.
Unions shocked Tesla won’t just roll over and surrender
The postal unions’ blockade began in November 2023 when Seko and IF Metall-linked unions stopped all mail to Tesla sites to force a collective agreement. License plates for Tesla vehicles instantly became the perfect pressure point, as noted in a Dagens Arbete report.
Tesla responded by implementing initiatives to work around the blockades. A recent investigation from Arbetet revealed that Tesla Sweden is now using dozens of private residences, including one employee’s parents’ house in Trångsund and a customer-relations staffer’s home in Vårby, as a way to obtain license plates for its vehicles.
Seko chairman Gabriella Lavecchia is not pleased that Tesla Sweden is working around the unions’ efforts yet again. “It is embarrassing that one of the world’s largest car companies, owned by one of the world’s richest people, has sunk this low,” she told the outlet. “Unfortunately, it is completely frivolous that such a large company conducts business in this way.”
Two years on and plates are still being received
The Swedish Transport Agency has confirmed Tesla is still using several different workarounds to overcome the unions’ blockades.
As noted by DA, Tesla Sweden previously used different addresses to receive its license plates. At one point, the electric vehicle maker used addresses for car care shops. Tesla Sweden reportedly used this strategy in Östermalm in Stockholm, as well as in Norrköping and Gothenburg.
Another strategy that Tesla Sweden reportedly implemented involved replacement plates being ordered by private individuals when vehicles change hands from Tesla to car buyers. There have also been cases where the police have reportedly issued temporary plates to Tesla vehicles.
News
Czech Deputy excited for Tesla FSD, hints at Transport Committee review
The ANO party lawmaker shared his thoughts about FSD in a post on social media platform X.
Martin Kolovratník, a Czech Republic Chamber of Deputies member, has expressed his excitement for Tesla’s Full Self-Driving (FSD) after an apparent constituent called for a quick approval for the advanced safety system.
The ANO party lawmaker, who drives both diesel and EV, shared his thoughts about the matter in a post on social media platform X.
The official’s initial statements
Kolovratník kicked off the exchange with a post outlining his coalition’s efforts to scrap highway toll exemptions for electric vehicles and plug-ins starting in 2027.
“Times have changed. Electric vehicles are no longer a fringe technology, but a full-fledged part of operations. And if someone uses the highway network, they should follow the same rules as everyone else. That’s the basis of fairness,” he wrote.
He emphasized equity over ideology, noting his personal mix of diesel and electric driving. “For this reason, there is no reason to continue favoring one technology at the expense of another… It’s not about ideology, it’s about equal conditions. That’s why we clearly agreed within the new coalition: the exemption for electric vehicles and plug-ins will end in 2027. The decision is predictable, understandable, and economically sound.”
Tesla FSD enthusiasm
The conversation pivoted to Tesla’s FSD when X user @robotinreallife, who seems to be one of the official’s constituents, replied that other matters are more important than ending highway exemptions for EVs.
“I’m happy to pay for the highway, but I have a question about a much more fundamental matter: The Netherlands will approve the operation of Tesla FSD in February 26, a technology that has been proven to reduce accidents. The Czech Republic has the option to immediately recognize this certification. Do you plan to support this step so that we don’t unnecessarily delay?” the X user asked.
Kolovratník responded promptly, sharing his own excitement for the upcoming rollout of FSD. “I know about it. I like it and it seems interesting to me. Once we set up the committees and subcommittees, we’ll open it right away in that transport one. Thanks for the tip, I’ll deliver the report,” the official noted in his reply on X.
Kolovratník’s nod to FSD hints at the system’s potentially smooth rollout to Czechia in the coming year. With the Netherlands possibly greenlighting FSD (Supervised) in early 2026, Kolovratník’s commitment could accelerate cross-border certification, boosting FSD’s foray into Europe by a notable margin.
