Tesla’s next-generation Roadster is designed to be the halo car that outperforms the world’s top supercars in speed, power, and range while shattering world records in the making. But beyond its promised vertigo-inducing performance specifications, the vehicle’s looks competes with the best exotics with its low profile, wide stance, and sleek, aerodynamic lines.
The Silicon Valley electric carmaker appears to have one working prototype of the next-generation Roadster that’s painted in a rich, blazing red. It’s not quite the signature red paint job featured in Elon Musk’s personal Tesla Roadster that was sent on a journey to Mars, but the paint scheme of the prototype is unmistakable and eye-catching. Tesla also appears to have two to-scale models of the next-gen Roadster as well — a midnight silver-esque one featured during the unveiling last November and a white multicoat Roadster that was unveiled in the 2018 Annual Shareholder Meeting.
Considering the next-gen Roadster’s design, there’s arguably not a single color that wouldn’t be jaw-dropping on the all-electric supercar. Graphic designer Miguel Castro exhibited some creativity after the vehicle’s unveiling by envisioning how the Roadster would look in several colors, including “Electric Blue”.
Teslarati‘s very own Reese Wilson also reimagined the 2020 Roadster in a menacing matte black. But matte-colored Teslas won’t be making their way to the factory paint shop anytime soon.
YouTuber and renown tech reviewer Marques Brownlee, and devout fan of matte black everything, digs deeper to find out why Tesla might be sticking to the more traditional glossy paint. In his recent tour of Tesla’s Fremont factory with CEO Elon Musk, Marques asked Musk if Tesla would ever offer a matte black option for its vehicles, particularly since the company did showcase a matte Model 3 prototype when the electric sedan was initially unveiled. Elon Musk’s response was encouraging, at least for the future.
“I actually like the aesthetics of matte. It’s really tricky to repair matte. With gloss, you can polish it out. With matte, if you get like a little ding, it’s really hard to then rematch so it looks like an even matte. We’d like to do matte in the future, but right now, for example, the paint shop is really operating at full tilt, so adding any complexity to the paint shop would not be wise right now, but I think it will be a cool thing to do in the future,” Musk said.
One of the areas that Tesla has struggled in with regards to the Model 3 production ramp was the Fremont factory’s paint shop. In the Q2 2018 earnings call, Musk noted that Tesla is “figuring out how to make the paint shop a lot simpler and general assembly a lot simpler” as the company starts producing the Model 3 in even higher volumes. Tesla’s appears to have made progress with its paint shop improvements since then, as evidenced by the company uploading a rather lighthearted video of a cow udder-like robot used for painting the Model 3.
There is a pretty good chance that Tesla would not be offering matte black as an option for the next-gen Tesla Roadster. Nevertheless, some owners of the all-electric supercar who are fond of the color would likely use wraps as a way to make their vehicles more unique. One of these is Unplugged Performance’s Burnt Orange wrap for the Tesla Model S, which is pretty eye-catching in its own right.
The next-gen Roadster would most likely shatter a lot of competition when it starts rolling out to customers in 2020, especially since the vehicle’s insane specs announced by Musk during its unveiling is true only for the supercar’s base model. Musk has since mentioned another trim for the next-gen Roadster, and that would be even crazier in terms of raw power and speed. That trim is the SpaceX option, a variant of the Roadster that would literally feature rocket tech from SpaceX, Musk’s private space venture. To boost the vehicle’s performance, Musk plans on using Composite Overwrapped Pressure Vessels (COPV), which are used in SpaceX’s first-stage rocket boosters during re-entry and landing.
SpaceX announced today that it would expand its launch capabilities into a new U.S. state: Louisiana.
Today, SpaceX, in conjunction with the Louisiana Economic Development Office, said that it will establish a new launch facility, which it will call Starbase, Louisiana. It will be located near Vermilion Parish, supporting thousands of launches each year, at least eventually.
CEO Elon Musk commented by stating, “Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!”
Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!
SpaceX makes sci-fi real. https://t.co/C7Ht0U12ba
— Elon Musk (@elonmusk) August 25, 2026
The expansion is SpaceX’s latest move to push its launch cadence to be more frequent than ever. SpaceX said that Starbase, Louisiana, will be built to “support thousands of Starship flights a year,” with the first coming in 2029.
SpaceX announced the new facility in partnership with the Louisiana Economic Development Office as it will bring a major influx of jobs and investments into the area. Currently, it will produce more than 3,000 new jobs in Louisiana, and SpaceX plans to invest at least $100 billion into the entire facility, ensuring that many jobs are created as a result.
Environmental Responsibility
SpaceX acknowledges the impact launches could have on marshlands, local wildlife, and water sources. Here’s how the company plans to help with the issues in Vermilion Parish:
- Restoring the Shoreline: “In Vermilion Parish, the shoreline is eroding between 3.3 and 23 feet per year. We’re partnering with state and federal agencies to expand Louisiana’s Coastal Master Plan and Coastal Wetlands Planning, Protection and Restoration Act projects, including Gulf shoreline protection breakwaters designed to reduce wave energy and slow loss along the Gulf edge.”
- Rebuilding the Marshlands: “In working with the state, we’re planning thousands of acres of marsh creation using beneficial-use placement of dredged material and offshore sediment sources. Restoration will also include interior marsh bank stabilization and rebuilding marsh in remnant canals. These projects can reconnect fragmented wetlands, restore natural buffers against storms, and return habitat that has been lost to erosion and historic canalization.”
- Preserving Coastal Wildlife: “Pecan Island and nearby wetlands are high-value habitat for migratory waterfowl, shorebirds, wading birds, and other coastal wildlife. SpaceX is not developing the full footprint of the land and will preserve wetlands and wildlife habitat. At existing launch sites, waterfowl and other birds continue to use nearby habitat during operations. Working with wildlife agencies, landowners, and conservation groups, SpaceX will support monitoring and management so this habitat stays productive and hunting, fishing, birding, and other recreational activities that are part of this coast’s culture can continue.”
SpaceX shares rose about 2.5 percent on the news.
Tesla Cybertruck trims saw a big price change, at least on two of the three available to consumers, as demand for the all-electric pickup appears to be increasing.
Tesla bumped up its Base All-Wheel-Drive trim level up to $74,990 from $69,990 and the Premium All-Wheel-Drive configuration from $79,990 to $84,990. The Cyberbeast price remains unchanged at $99,990.
🚨 Cybertruck prices went up as Tesla bumped them 7%
– Tesla Cybertruck AWD is now $74,990
– Tesla Cybertruck Premium AWD now $84,990
– Tesla Cyberbeast now $99,990 https://t.co/MYJbaw56GL— TESLARATI (@Teslarati) August 25, 2026
Despite questions of demand for the truck, Tesla is bumping its two least expensive trims up $5,000 to signal that there are plenty of buyers. Although SpaceX has been buying Tesla Cybertruck units to utilize as company vehicles, it is no secret that the Cybertruck is among the most sought-after Tesla models out there.
The issue has always been pricing, at least for the most part. When Tesla initially launched the Cybertruck AWD at $59,990 a few months back, the company stated that price would remain intact for just ten days due to the influx of orders it received.
Cybertruck Sales: Is It the Product or Pricing?
Depending on who you ask, you will likely hear one of two explanations for relatively low Cybertruck sales: either the product itself or the pricing.
Yes, this is the best-selling all-electric pickup on the market. However, there are people who simply hate the look of it, which I understand, but do not agree with. Look is totally subjective, and I love the look of the Cybertruck.
Some people will not buy the Cybertruck because of the look, but I am under the impression that sales would be much better if this truck were priced lower; something that might not be possible considering Tesla’s need to make money on its products. When it was unveiled in 2019, its most expensive trim level was $69,990. Now, the cheapest trim level is more expensive than that.
I would be in a Cybertruck if it were more affordable. I LOVE my Model Y, but Cybertruck is the best vehicle Tesla makes, and it’s not particularly close. Even in the base model, the steer-by-wire, the space, storage, and performance make it more desirable than the Model Y to me. I cannot be the only Tesla owner without a Cybertruck who feels this way.
If you’re interested in buying a Tesla vehicle, use my referral link.
Energy
Tesla Semi factory is getting a celebration nobody expected
Tesla will inaugurate its Nevada Semi factory September 24, five months after production quietly began ramping.
Tesla says it will officially inaugurate its new Semi factory in Nevada next month. The Tesla Semi account posted the announcement on X, sharing a graphic titled “Semi Rollout” with a date of September 24. No further details were given about the format of the event or who would attend.
While Tesla’s dedicated Semi plant in Sparks, adjacent to Gigafactory Nevada, opened back in April, with the first trucks rolling off the high volume line on April 29, the timing for the factory inauguration comes at a surprise. The ribbon cutting event five months into production is a break from how Tesla has usually handled its other factories, where the first truck or car off the line typically served as the milestone moment.
Inauguration of new Semi factory in Nevada next month pic.twitter.com/a8kAlxrOOn
— Tesla Semi (@tesla_semi) August 24, 2026
The 1.7 million square foot factory was built as part of a $3.6 billion expansion Tesla announced in early 2023, and it shares a site with the battery cell lines that feed the Semi’s structural pack, a decision meant to remove the supply bottleneck that delayed the truck for years. The plant is designed for 50,000 trucks a year at full ramp. Semi program director Dan Priestley has said production “is now ramping” rather than claiming it has reached scale.
Nine years passed between the Semi’s 2017 unveiling and this stage of production, with the truck slipping from an original 2019 target through hand built pilot units for PepsiCo and a slow build out of the Nevada plant. An inauguration event now gives Tesla a stage to talk up that ramp and reset expectations for how many trucks it can begin delivering at scale.
The September date also lines up with the Semi’s next milestone. Tesla confirmed the truck is heading to Europe with a full unveiling at the IAA Transportation trade show in Hannover, Germany, running September 15 through 20. Between the Nevada event and the Hannover reveal, Tesla has roughly a week and a half in September to make the case that the Semi is now a truck being built and sold on two continents rather than tested in a handful of fleets.
SpaceX announces new Starbase for ‘thousands of Starship launches annually’
Tesla just made Cybertruck more expensive
