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Tesla Model 3 Mania: 1 year and 400k reservations later

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March 31, 2016, the day otherwise known as Model 3 Mania drew thousands of eager Tesla enthusiasts worldwide who lined up during predawn hours at their local Tesla showroom, in hopes to become one of the very first to reserve Tesla’s highly anticipated mass market sedan. Many went as far as to camp out overnight in front of the storefront to get an early jump on placing their $1,000 reservation deposit when stores opened the following day.

The day of Model 3 Mania also saw Elon Musk making a surprise visit to the Century City Tesla Store and giving high fives to the hundreds of eager Model 3 reservation holders that were waiting in line. What followed that evening was Tesla’s official Model 3 reveal event. Invited guests were given the opportunity to test ride in the Model 3, but also witness arguably the most significant product launch in automotive history.

Now, one year later and with a presumed reservation count well north of 400,000 vehicles, Model 3 is set to take stage again at Tesla’s final ‘Part 3’ launch event.

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We’ve outlined some of the milestones Tesla has been able to achieve for Model 3 in the short year following the vehicle’s debut.

Release Candidate video – The most recent Model 3 teaser came in the form of a video that Elon shared via Twitter. No new details were revealed other than the fact that this was the closest near production-ready Model 3 we have seen thus far. In true Tesla form, the release candidate looks similar to the vehicle the company showcased on March 31st of last year. There doesn’t seem to be any major updates on the aesthetics of the car other than a slightly revised nose.

Right Hand Drive Model 3 – Elon confirmed over Twitter that right-hand drive Model 3 won’t be arriving until the summer 2018.

Dual motor all-wheel drive option arriving later – Initial production run will be for the rear-wheel drive Model 3 with all-wheel drive models following 6 to 9 months after. It was communicated that this is to keep production as simple as possible from the outset.

Battery Size estimates – Model 3 battery will max out at 75kWh and have likely a 300+ mile range based on the current physical limitations of the chassis size.

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Model 3 outside Gigafactory

Capital raise in preparation for Model 3 – Tesla kicked off another capital raise to rake in an additional $1.3 billion ahead of the start of Model 3 production. This was in addition to a $2 billion stock sale several months back.

Warehouse Expansion – Tesla signed a lease for 1.3 million square feet of warehouse space northeast of the Fremont factory. We expect that this warehouse will be used to store battery pack inventory moving from Gigafactory 1 in Spark, Nevada to the Fremont factory.

Gigafactory starts Model 3 battery cell production – Gigafactory 1 will begin production of Model 3’s high performance ‘2170 cell’ in Q2. Tesla is currently mass producing 2170 lithium ion cells for the company’s commercial and home battery storage systems.

Heads Up Display – Model 3’s gauge-less cluster has led many to believe that Tesla had plans for a HUD. However, that was quickly put to rest after Elon confirmed over Twitter that Model 3 will not have heads up display.

Supercharging congestion a concern in advance of Model 3 – Model 3 will add a significant number of Tesla vehicles to roads around the world, leaving many to wonder about the type of impact this will have on the Supercharger network. Mainly, how long do I need to wait before I can charge?

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Tesla addressed these fears by implementing a new annual cap on Supercharging for all owners that purchased a Model S or Model X this year.

Model 3 Ludicrous Mode – For the performance junky out there, Ludicrous mode will indeed be available for Model 3, though Elon did note that it’s not going to be as fast as Model S.

All eyes are on the start of production for Model 3 that’s scheduled to take place in July. Employees will have the ultimate first shot at taking delivery of a new Model 3.

Happy 1 yr old birthday Model 3 Mania.

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Elon Musk

Rivian is suing Ohio for a direct sales ban, and it lists Tesla as getting favoritism

“…the Legislature enacted a special provision for Tesla that not only permitted Tesla to continue selling vehicles from two dealerships it already had in the state, but also to sell vehicles from an additional dealership. This special provision does not apply to Rivian.”

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Credit: Teslarati

Rivian is suing the State of Ohio’s Bureau of Motor Vehicles because it will not allow the automaker to sell vehicles directly to customers.

Direct sales are enabled for Tesla in the state, however, and Rivian, a rival of the Musk-headed company, says the EV leader is getting favoritism because it is allowed to use direct sales.

Calling the direct sales ban “irrational in the extreme,” according to the Verge, which first reported on the lawsuit, Rivian claims Ohio is putting money ahead of what is best for car buyers:

“Ohio’s prohibition is pure economic protectionism for the benefit of Ohio’s existing auto dealers, putting their profits ahead of consumers.”

Direct sales are used to sell vehicles at a fixed price to consumers without using the traditional dealership model. Tesla does not allow dealerships to be bought like franchises.

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The company owns all of its showrooms, and it has set prices on its cars. Consumers traditionally cite car negotiations as one of the most stressful activities; Tesla has always avoided it.

In Ohio, it is allowed to sell directly to customers who want to buy its products, but Rivian is not allowed as of now. This suit aims to change that.

It said:

“In 2014, the Ohio Legislature enacted a bill providing that the Ohio Registrar of Motor Vehicles shall deny a motor vehicle dealers’ license—which is required to sell vehicles in Ohio—to anyone who is “a manufacturer, or a parent company, subsidiary, or affiliated entity of a manufacturer, applying for a license to sell or lease new or used motor vehicles at retail.” R.C. 4517.12(A)(11). At the same time, the Legislature enacted a special provision for Tesla that not only permitted Tesla to continue selling vehicles from two dealerships it already had in the state, but also to sell vehicles from an additional dealership. This special provision does not apply to Rivian. As a result, Ohioans seeking to purchase Rivian vehicles must do so through Rivian’s dealer-licensed locations in other states.”

Rivian said in the complaint that it does not claim that Ohio’s provision for Tesla is unconstitutional. However, it does argue that the prohibition of direct sales is unconstitutional as applied to Rivian.

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Therefore, it believes it should be able to sell directly to consumers in Ohio as Tesla can.

The case is Case No. 2:25-cv-858, Rivian, LLC, vs. Charles L Norman, Registrar of Motor Vehicles of the Ohio Bureau of Motor Vehicles.

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Tesla engineer explains why Elon Musk deserves new pay package

“When Elon is motivated, it also motivates us, especially in this fork of humanity. I would not be staying in Tesla this long unless he is still leading.”

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Elon Musk giving YouTube tech reviewer Marques Brownlee a tour of the Fremont factory. (Credit: MKBHD/YouTube)

A Tesla engineer took to X to explain why he believes Elon Musk deserved the new 96 million share, $29 billion pay package that the company awarded to him yesterday.

Yun-Ta Tsai, a Senior Staff Engineer in the Autopilot program at Tesla, has worked at the company for five years. He has been in his current position for two years and three months.

Tesla rewards CEO Elon Musk with massive, restricted stock package

Tsai posted a lengthy statement in response to Tesla announcing its new pay package for Musk, which the company’s Board of Directors announced yesterday. He was fully in support of his boss getting paid, especially considering Musk “came to work every day” without being paid for eight years.

Tsai said:

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“8 years without pay, but Elon still came to work everyday despite hitting all the milestones.

Most founders, even being paid much better, would simply abandon ships or being “zucked”.

I often joked my annual comp was higher than Elon but it was true.

When Elon is motivated, it also motivates us, especially in this fork of humanity. I would not be staying in Tesla this long unless he is still leading.

Hopefully Elon gets his first paycheck soon after 8 years of grinding in hell. It is time.”

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It’s no secret that Musk has the reputation of someone who is incredibly driven, motivated, and determined to come through on his personal and professional goals. In times of need at the company, Musk sleeps at the office and works seven days a week.

Recently, it came to the surface that he nearly missed his brother’s wedding years ago because of work.

Musk’s attitude toward work is what has made Tesla, SpaceX, Neuralink, and other entities so successful.

Musk’s new pay package

Tesla announced the new pay package for Musk yesterday, under the following terms:

  • 96 million restricted shares of stock, subject to Elon paying a purchase price upon meeting a two-year vesting term, to be delivered after receipt of antitrust regulatory approval
  • The purchase price will be equal to the split-adjusted exercise price of the stock options awarded to Elon under the 2018 CEO Performance Award ($23.34 per share)
  • A requirement that Elon serve continuously in a senior leadership role at Tesla during the two-year vesting term
  • A pledging allowance to cover tax payments or the purchase price
  • A mandatory holding period of five years from the grant date, except to cover tax payments or the purchase price (with any sales for such purposes to be conducted through an orderly disposition in coordination with Tesla); and
  • If the Delaware courts fully reinstate the 2018 CEO Performance Award, this interim award will be forfeited or returned or a portion of the 2018 CEO Performance Award will be forfeited. To put it simply, there cannot be any “double dip.” Elon will not be able to keep this new award in addition to the options he will be awarded under the 2018 CEO Performance Award, should the courts rule in our favor

The board added a statement that said it believed now would be an ideal time “to take decisive action to recognize the extraordinary value that Elon created for Tesla shareholders.”

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Tesla Cybertruck leftovers are the main course at the Supercharger Diner

Tesla is using recycled steel from Cybertruck manufacturing for the Supercharger Diner in Los Angeles.

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Credit: Tesla

Tesla Cybertruck panels that are leftover from manufacturing became the main course at the Supercharger Diner, contributing to the futuristic restaurant’s unique exterior design.

The Supercharger Diner was an idea of Tesla CEO Elon Musk’s in 2018, and in July 2025, it officially opened for business, serving a variety of interesting dishes in a futuristic setting that pays homage to the 1950s restaurant experience.

The design of the Diner is what truly sets it apart: it is reminiscent of the stainless exterior that Tesla used for the Cybertruck. It turns out that’s exactly what it is.

tesla diner supercharger in los angeles california at night

Credit: Tesla

Tesla Chief Designer Franz von Holzhausen revealed in an interview with Tesla Owners Club Austria that the company used recycled panels from Cybertruck manufacturing as siding on the epic diner.

Here’s what he said:

Tesla sourced its stainless steel for the exoskeleton of the Cybertruck from Steel Dynamics Inc. and its plant in Sinton, Texas. The company confirmed this through various outlets, including exhibit descriptions at the Petersen Automotive Museum. The steel is refined through a third party before it is used.

Credit: Cybertruck Owners Club

It also uses the same steel for SpaceX Starship.

It’s pretty interesting that Tesla chose to use the stainless steel for the exterior of the diner in Los Angeles, but it also makes sense considering how durable it has proven to be.

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