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Stellantis RAM 1500 Revolution vs Tesla Cybertruck, Rivian R1T & the Ford F-150 Lightning
Stellantis’ Ram Truck brand revealed its RAM 1500 Revolution battery electric vehicle concept during CES 2023 in Las Vegas. The all-electric RAM pickup has already generated some buzz in the market for its exciting features and next-gen design. With the growing electrified pickup truck market, RAM has developed a strong contender with the 1500 Revolution BEV.
RAM 1500 Revolution BEV Details
The RAM 1500 Revolution BEV will be built on Stellantis’ STLA Frame EV platform, designed to deliver a range of up to 500 miles (800 km). Unlike other STLA platforms—which are unibody—the STLA Frame platform is a body-on-frame. In the past, Stellantis planned to use 2 battery cell chemistries to ensure affordability in its electric vehicles. The company will have to carefully consider the RAM 1500 Revolution’s starting price if it wants the pickup to qualify for tax incentives under the Inflation Reduction Act.
The electrified RAM 1500 Revolution concept includes some nifty tech innovations, including digital side-view mirrors. The rearview mirror alone is packed with tech, like a smart backup camera with 360-degree views, plus speakers and receivers compatible with voice assistants like Alexa and Siri. The review mirror is connected to biometric cameras, which observe the RAM 1500 Revolution’s surrounding environment.
With its EV pickup concept, RAM plans to take advantage of the most useful tech innovations on the market. For instance, the biometric cameras appear connected to the EV pickup truck’s biometric identity recognition and two-factor authentication. The RAM 1500 BEV also utilizes augmented reality (AR) for a see-through heads-up display (HUD). Other features RAM plans for the 1500 Revolution BEV are Shadow Mode and an exterior projector.
RAM vs. Tesla Cybertruck, Rivian R1T & the Ford F-150 Lightning
RAM aims to redefine the pickup truck segment, demonstrating its position in the EV pickup truck market along the way. It is one of North America’s top pickup truck brands, alongside Ford and Chevrolet. The Ram pickup, Ford F-Series pickup, and Chevy Silverado have long held the top three positions in the pickup truck market in the United States. Still, the advent of electric vehicles has opened up the pickup segment to other legacy competitors and EV startups.
Tesla Cybertruck
Tesla unveiled its Cybertruck concept in 2019 and has yet to deliver the futuristic pickup truck. However, Giga Texas has started preparing for Cybertruck production in 2023. Tesla plans to deliver its first batch of Cybertruck units to customers this year.
When the electric truck concept was first revealed, it generated a lot of buzz for its unique design and technology. But other EV trucks have started selling on the market since 2019, so Tesla has improved the Cybertruck’s design and introduced up-to-date technology to the pickup truck. Due to the Cybertruck’s design changes, its prices might also change.
“I worry more about like how do we the Cybertruck affordable despite having awesome technology. That’s the thing that will really set the rate,” Elon Musk said back in the Q4 2021 earnings call.
Rivian R1T
The Rivian R1T has generated some buzz of its own since hitting the market. Rivian’s electric pickup truck appeals to a niche customer base who live for adventure and fun. Rivian literally threw everything into the R1T that an explorer would need—including the kitchen sink.
In preparation for 2023, Rivian has tweaked its R1T configuration options. For instance, the Rivian R1T Quad-Motor with Max battery pack is unavailable this year. However, the company strives to improve its vehicle. Last month, Rivian announced that the 2023 R1T with 21-inch wheels received the highest EPA range estimate for an electric truck in the market.
Ford F-150 Lightning
If Rivian was made for fun and adventure, Ford designed the F-150 Lightning for heavy-duty work. Ford’s all-electric pickup won Motor Trend’s 2023 Pickup Truck of the Year. It was the first electric pickup to win the award with a unanimous vote from the judges.
Ford is steadily ramping up F-150 Lightning production at its Dearborn Truck Plant and Rouge Electric Vehicle Center in Michigan. The legacy automaker initially targeted an annual manufacturing capacity of 40,000 units for the F-150 Lightning. However, demand for the electric pickup seems to be strong since Ford doubled its manufacturing capacity for the Lightning to 80,000 vehicles annually by 2024.
With the RAM 1500 Revolution, Rivian R1T, Ford F-150 Lightning, and Tesla Cybertruck, the electric pickup truck market is starting to take shape. More competitors are likely to come in the future—like Volkswagen’s Scout pickup—making the EV pickup truck market something to watch in the coming years.
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In the world of autonomous ride-hailing, there are only a handful of names. Among those few companies lies a strategy play by each to keep the opposition on their toes. Tesla, on the other hand, already tipped its hand at where it is headed next.
Tesla has signaled its next major push in the autonomous ride-hailing market by filing for an Autonomous Vehicle Network Company permit in Nevada (Docket 26-05015). Through Tesla Robotaxi, LLC, the company seeks approval to operate up to 5,000 robotaxis in Clark County, including high-traffic areas like Las Vegas and Henderson airports, within the first 12 months of launch.
This filing builds on Tesla’s earlier testing approvals from the Nevada DMV in September 2025 and preparations such as maintenance hubs in the Las Vegas area. Nevada represents a strategic expansion into a major tourist destination, where high visitor volumes could drive strong utilization and showcase the reliability of unsupervised autonomy to a broad audience.
We’d have to assume this means Tesla is targeting Las Vegas, and it’s a great move from a business perspective.
Vegas is such a melting pot of people from all around the country and the world. It will expose people from all corners of the globe to Tesla’s autonomy capabilities https://t.co/Qz3fQmhULF pic.twitter.com/Du5pj2RyWC
— TESLARATI (@Teslarati) June 6, 2026
Approval would mark a significant step toward commercial operations in a new state, following progress in Texas.
Tesla’s shareholder decks and earnings calls have clearly outlined these ambitions. In the Q4 2025 shareholder deck, the company listed planned Robotaxi coverage for the first half of 2026, explicitly naming Las Vegas alongside Phoenix, Miami, Orlando, and Tampa, with Dallas and Houston already advancing. Austin was noted as “ramping unsupervised,” while the Bay Area remained in safety-driver mode.
By Q1 2026, the deck updated statuses to reflect launches in Dallas and Houston, with “preparations underway” for the remaining cities, including Las Vegas. Paid Robotaxi miles nearly doubled sequentially in Q1, underscoring momentum even as broader timelines adjusted slightly for regulatory and operational readiness.
On earnings calls, CEO Elon Musk and executives have emphasized a phased rollout prioritizing safety. Unsupervised operations in Texas have shown strong results with no reported accidents or injuries in the program. Tesla continues groundwork in additional major U.S. metros through testing and permitting, positioning it to scale quickly once approvals clear.
This Nevada move aligns with Tesla’s vision of transforming from an EV maker into an AI and robotics leader. The forthcoming Cybercab, which started production at Giga Texas in April, is expected to eventually dominate the fleet, replacing many Model Y vehicles and driving down costs to enable affordable rides.
For investors and the industry, this signals Tesla’s intent to dominate key Sun Belt and tourist markets where weather, regulations, and demand favor rapid scaling. Success in Las Vegas could validate the model for denser urban and high-tourism environments, accelerating the shift toward a future where robotaxis generate meaningful revenue.
Las Vegas will also expand knowledge among the general public at Tesla’s capabilities, helping people experience driverless ride-hailing from several companies during their time on The Strip.
Investor's Corner
Tesla just did something in South Korea that no foreign carmaker has ever done
Tesla’s Model Y just became South Korea’s best-selling car, beating every domestic model in May.
Tesla did something last month that no foreign car has ever done in South Korea by outselling every vehicle in the country, domestic or imported, finishing the month with Model Y as the single best-selling car across the entire Korean market. According to data from the Korea Automobile Importers and Distributors Association released on June 4, the Model Y recorded 8,762 units sold in May, pushing the Kia Sorento into second place at 7,836 units and the Hyundai Grandeur into third at 5,183 units. It is the first time an imported vehicle has outsold every domestic model on a single-month basis.
Tesla imported 10,866 cars into South Korea in May, making it the top import brand for the fourth consecutive month. BMW followed at 6,555 units, less than two-thirds of Tesla’s total, while BYD registered just 1,032 units. The combined domestic sales of GM Korea, Renault Korea, and KG Mobility last month totaled just 7,019 units, meaning a single Tesla model outsold three Korean automakers combined.
Tesla FSD earns high praise in South Korea’s real-world autonomous driving test
South Korea has historically been one of the hardest markets for foreign automakers to crack. Hyundai and Kia together control close to 70% of the overall market and carry deep consumer loyalty built over decades. Tesla’s path into this market was an uphill battle due to high import duties, limited service infrastructure, and early skepticism about charging networks. In 2024, the Model Y was the best-selling imported car in South Korea with 18,717 units for the full year. By 2025, after the Juniper refresh, it cleared 50,000 units and took the top spot among all EVs.
Year to date, Tesla has a 250.8% increase in the country over the same period last year, and now holds a 30.8% share of the entire imported car segment for 2026. EVs as a category represented 48.6% of all imported passenger car registrations in May. As Teslarati has reported, the Juniper refresh brought meaningful improvements to range, interior quality, and ride refinement that addressed the most common criticisms of earlier Model Y versions. Those upgrades appear to be resonating in markets like South Korea where buyers compare Tesla directly against high end domestic competitors.
The Tesla Model 3’s cheapest trim level just got a major accolade, as Edmunds just revealed the Rear-Wheel-Drive trim of the all-electric sedan is the most efficient EV that is currently in production.
The 2026 Tesla Model 3 Rear-Wheel-Drive not only beat its EPA-estimated range by 30 miles, but it also bested its efficiency mark by 13.2 percent. The Model 3 tested by Edmunds traveled 393 miles, beating its EPA rating by 8.3 percent, while it returned 21.7 kWh per 100 miles, or 4.61 mi/kWh.
Beating those two metrics is especially pertinent when it comes to EV ownership and driving down the cost of ownership from ICE counterparts across the board. The real money savings come from driving down the cost of driving per mile, especially when it comes to high-mileage driving.
Edmunds stated in its report and review that the process it uses to test EV efficiency is aimed at giving “the most accurate representation of a car’s real-world range.” The assessment uses a strict route that features 60 percent city and 40 percent highway driving, and an average speed of 40 MPH across the trip.
It also drives each car within 5 MPH of all posted speed limits, and the climate control is set on Auto at 72 degrees to ensure even testing. In other words, Edmunds does not use methods to maximize efficiency, and instead tries to make it reasonable to achieve the same ratings yourself.
In comparison to other EVs, it beat the 2026 Mercedes-Benz CLA 350, which went 385 miles, as well as the 2026 Audi A6 Sportback E-tron Prestige AWD, which traveled 392 miles. Only the Mercedes-Benz CLA 250+ traveled farther, making it an impressive 434 miles on a charge.
However, the Tesla Model 3 RWD’s efficiency is “unmatched” because of its incredibly low energy usage per mile.
🚨 Tesla Model 3 RWD:
-At $36,990, it is $9,000 cheaper than the average transaction price for a new car ($46,023 via KBB)
-Was 13.2% more efficient than its EPA estimate
-Traveled 393 miles on a charge despite its 363-mile EPA range https://t.co/Grov2hXqpa pic.twitter.com/Zl8rnZZLIB
— TESLARATI (@Teslarati) June 8, 2026
The Model 3 Rear-Wheel-Drive might be the best bang-for-your-buck EV if you’re looking to buy new and want access to features like Full Self-Driving, while also being aware of efficiency. This trim of the Model 3 is also priced over $9,000 cheaper than what Kelley Blue Book says the average transactional price for a new car was in May 2026, which sits at $46,023.
If you’re looking for something with more speed, an All-Wheel-Drive drivetrain, or more premium features, the Premium trims of the Model 3 currently come with one year of Free Supercharging.
Tesla tipped its hand at where Robotaxi is heading next
Tesla just did something in South Korea that no foreign carmaker has ever done
