News
Lucid Air unveiling: four variants, <$80k starting price, 1,080 HP, 517-mile range rating
Lucid has officially unveiled the Air, the company’s first production car, which aims to break the bounds of EV technology everywhere. The company’s September 9th unveiling event revealed the four variants of the Air, along with its tech developments that the company is using to compete directly with the growing electric vehicle market.
Deliveries of the first Air models will begin in Spring 2021, but the car has already set several new and unheard-of records for the EV sector. Not only is the Air currently holding the benchmark for EPA-estimated range at 517 miles, but its “Dream Edition” variant also set a 9.9-second quarter-mile record, becoming just the third production ar on Earth to ever accomplish that feat.
Lucid’s primary focus is similar to Tesla’s: Create a high-performance and efficient electric cars that help accelerate the world’s transition to sustainable transportation.
“Lucid Motors is driven to make the electric car better, and by doing so, help move the entire industry forward, towards accelerated adoption of sustainable mobility,” CEO and CTO Peter Rawlinson said. “The goal of this relentless approach to developing the world’s most advanced electric vehicle is to benefit all mankind with sustainable, zero-emission transportation, and to also attract new customers to the world of EVs.”
The company’s ideal entrance into the market was to create a car that would push the limits and be competitive with the leaders of the EV sector. The Air is the near-perfect car to do that with.
“With the Lucid Air, we have created a halo car for the entire industry, one which shows the advancements that are possible by pushing the boundaries of EV technology and performance to new levels,” Rawlinson added.
Lucid Space Concept
Lucid Air captures a revolutionary approach to automotive packaging, known as the Lucid Space Concept. The idea capitalizes on the compact design of Lucid’s in-house powertrain, which optimizes interior cabin and storage space. The company focused on a clean-cut, holistic approach that was never-before-seen from other companies who develop electric vehicles.
Lucid’s focus was to make smaller, yet more powerful electric motors that not only increase the performance of the vehicle but also give passengers a more comfortable experience. “This extends the philosophy of hyper-efficiency embedded in every facet of Lucid Air, from energy to spatial efficiency, delivering an unprecedented combination of range, practicality, performance, and luxury,” the company said.
- Credit: Lucid Motors
- Credit: Lucid Motors
The design also is drastically different from any other car on the road. While the differences are subtle, the modern proportions for the Air deliver a one-of-a-kind look that gives drivers a unique design.
“When we embarked on this journey at Lucid Motors and the development of our first vehicle, the Lucid Air, we refused to compromise. We decided early on that we were going to pursue every facet of performance, innovation, and luxury,” Vice President of Design, Derek Jenkins, said.
- Credit: Lucid Motors
- Credit: Lucid Motors
- Credit: Lucid Motors
- Credit: Lucid Motors
Advanced Glass Cockpit Displays with Tactile Physical Controls
The interior of the Lucid Air “reflects a revolution in how next-generation free form displays are elegantly integrated into the design architecture in the cabin,” the company states. The Air’s 34-inch curved glass 5K display sits lightly above the dashboard, contributing to an airy and light feel of the interior.

A retractable central Pilot Panel also sits in a convenient location for drivers, putting ultimate control into their fingertips. Digital displays are complemented by high tactile, precision-milled physical controls that are present for operators to take full control of their vehicle with ease of access.
- Credit: Lucid Motors
- Credit: Lucid Motors
Record-Breaking Performance
The Air’s Dream Edition variant, a Dual-Motor, All-Wheel-Drive architecture achieved the quarter-mile in just 9.9 seconds thanks to a 1,080 horsepower powertrain. It reached these times on a consistent and repeatable basis, and to date, it is the only electric sedan to achieve the sub-10 second quarter-mile time.
Additionally, the 113 kWh battery pack complements its high-performance specifications with 517-miles of all-electric range on a single charge.
World’s Fastest Charging Electric Vehicle
The Lucid Air will be the fastest charging EV in the world when it arrives on the market in the Spring. The company states that it will have the capability to charge at rates of up to 20 miles per minute when connected to a DC Fast Charging network. Owners will translate just 20 minutes of charging into 300 miles of range.
Additionally, Lucid plans to introduce a Vehicle-to-Grid and Vehicle-to-Vehicle charging infrastructures that will give owners bi-directional capabilities that are built into the Air.
“Home charging is one of the key benefits of EV ownership. In addition to the standard Lucid Mobile Charging Cord that comes with every Lucid vehicle, Lucid has also developed the Lucid Connected Home Charging Station, one of the first AC charging stations with bi-directional charging ever offered. With bi-directional charging, owners can enjoy not just a more cost-effective charging method, but also use their Lucid Air as a temporary energy reserve to power their homes, including off-grid vacation properties,” the company noted.
- (Credit: Lucid Motors)
- (Credit: Lucid Motors)
Next Level Advanced Driver Assistance Systems (ADAS)
Lucid’s DreamDrive is a first-of-its-kind platform that combines the most comprehensive sensor suite on the market with a cutting-edge Driver Monitoring System. It is standard on the Lucid Air Dream Edition and is the first system to ever combine 32 sensors with covering vision, radar and ultrasonics, and high-resolution LIDAR. The combination of these systems provides “the safest possible approach to Level 2 and Level 3 driver assistance technologies,” the company stated.
- Credit: Lucid Motors
- Credit: Lucid Motors
Variants and Availability
The Lucid Air will be available in the North American market initially with four model ranges.
- The Air, starting below $80,000 and available in 2022. ($72,500 after federal tax credits)
- The Air Touring, starting at $95,000, available late 2021. ($87,500 after federal tax credits)
- The Air Grand Touring, starting at $139,000, available mid-2021. ($131,500 after federal tax credits)
- The Air Dream Edition, starting at $169,000, available Spring 2021. ($161,500 after federal tax credits)

Reservations are now open for customers in the U.S. and Canada, as well as in select countries in Europe and the Middle East. The reservation requires a $1,000 refundable deposit, or $7,500 refundable deposits for the Dream Edition. Prices and delivery dates will be available for international markets at a later date.
The Air will be available through 20 Lucid Studios and Service Centers that will open across North America by the end of 2021.
- Credit: Lucid Motors
- Credit: Lucid Motors
- Credit: Lucid Motors
- Credit: Lucid Motors
Dream Edition
“The Lucid Air Dream Edition will feature a unique combination of Lucid attributes and technology, combining incredible performance with exceptional range. The 1,080 horsepower luxury EV sedan will be available in Stellar White, Infinite Black, or a Dream Edition-exclusive, Eureka Gold finish. Each color will come with an exclusive “Santa Monica” themed interior trim, including full Nappa grain, Bridge of Weir leather throughout with silvered Eucalyptus wood. The Dream Edition will also feature a unique 21-inch “AeroDream” wheel design and be highlighted by special badging and trim that marks its position as a limited-production halo edition of the Lucid Air.”

Investor's Corner
Tesla and SpaceX take “Terafab” Trademark fight to Federal Court
Tesla and SpaceX sue a small Illinois firm after cease and desist letters over Terafab.
Tesla and SpaceX are asking a federal judge to rule that their planned Terafab chip factory does not infringe a small Illinois company’s trademark, a request that arrives only after months of quiet negotiation broke down this summer.
The dispute traces to May 18, when Tesla filed three U.S. trademark applications for “Terafab” and “Tesla Terafab,” covering semiconductor chips and related chip making services. TERA-print LLC, a nanotechnology company that has held a federal trademark for “Tera-Fab” since 2021, responded five days later with a cease and desist letter. According to the lawsuit, first reported by Reuters, TERA-print argued that Tesla and SpaceX’s use of “Terafab” would confuse consumers familiar with its own trademark, which covers a desktop photolithography printer sold to researchers for sensor and bioengineering work.
What stands out in the filing is the timing of TERA-print’s own paperwork. One day before sending that cease and desist letter, on May 22, TERA-print applied to expand its existing registration to cover semiconductor materials, silicon chips, nanoelectronic devices and AI design services, categories it had not previously claimed. Tesla and SpaceX call that filing opportunistic in their complaint, noting it arrived two months after Tesla’s public Terafab announcement and just days after Tesla’s own trademark applications went in.
Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry
By June 10, TERA-print was threatening to sue for federal trademark infringement, false designation of origin and unfair competition, the complaint states. Rather than wait to be sued, Tesla, SpaceX and SpaceXAI met with TERA-print six separate times between June and August trying to resolve the dispute directly. Those talks collapsed, and the companies filed for declaratory judgment this week in the U.S. District Court for the Western District of Texas, asking a judge to find that “Terafab” does not infringe TERA-print’s mark before TERA-print can file a claim of its own.
TERA-print isn’t backing down. The company told PCMag it discussed a settlement with Tesla as recently as September 2 and feels misled by what it called Tesla’s professed interest in settling. Its CTO, Andrey Ivankin, said TERA-print holds a Defense Department contract to fabricate semiconductors and partially owns Mattiq Inc., an AI company built on TERA-print’s products, and that the company will vigorously defend its rights.
Tesla and SpaceX argue the overlap is superficial. Terafab is planned as a $16.8 billion complex spanning roughly 100 million square feet at the Grimes County site SpaceX confirmed last month, built to produce chips for Optimus robots, Tesla’s AI computing needs and SpaceX’s orbital data center ambitions, a scale and purpose the companies say no reasonable consumer would confuse with a tabletop lab printer. TERA-print’s product line has stayed focused on lithography tools for biological and sensor research since it registered its mark in 2021.
The trademark fight is the second legal dispute tied to the Terafab project in the past week, following a separate SpaceX suit aimed at keeping company records about the facility out of public view, as KBTX reported. Whether construction proceeds under the Terafab name now depends on a federal judge in Austin.
News
NHTSA just escalated its Tesla Cybercab investigation in a big way
NHTSA escalated its Cybercab audit into a sworn Special Order with a September 30 deadline.
Federal regulators have moved from asking Tesla questions about its Cybercab to demanding sworn answers. The National Highway Traffic Safety Administration issued a Special Order that requires a Tesla officer to sign an affidavit attesting to the completeness of the company’s responses, with a deadline of September 30.
The order builds on Audit Query AQ26002, which NHTSA opened on September 3, the same day Tesla began commercial Cybercab service in Austin. Teslarati covered that initial inquiry when it surfaced, noting the agency wanted to understand how Tesla certified a vehicle with no permanently attached steering wheel, pedals, or mirrors as compliant with Federal Motor Vehicle Safety Standards. A Special Order is a different tool and converts a fact finding review into a legally enforceable demand, the same mechanism NHTSA used against Tesla in 2023 during its Autopilot investigation.
Several of the 21 requests target a specific gap in Cybercab’s design. One asks whether Tesla used temporarily attached human controls at any point to help certify the vehicle, and if so, which standards depended on that equipment being present. Another quotes an existing rule directly: “The service brakes shall be activated by means of a foot control.” Cybercab has no foot pedal. NHTSA wants a detailed explanation of how the vehicle satisfies that requirement, and how it complies without the kind of exemption granted to Zoox in July under Part 555, the regulatory pathway built for steering wheel free vehicles.
The order does not claim Cybercab is unsafe or that Tesla broke a rule. It requires Tesla to explain, under oath, the reasoning behind decisions the company already made when it self-certified the vehicle. That distinction matters, but so does the exposure. Motor1’s reporting, summarized here, put potential civil penalty exposure as high as $139 million if NHTSA later finds the certification was flawed, on top of whatever criminal risk comes with a false sworn statement.
Tesla has not said publicly how it plans to respond. Cybercab is still carrying passengers in Austin through the Robotaxi app while the September 30 deadline approaches, and the company has continued expanding the vehicle’s footprint even as the regulatory question remains open. The Special Order does not pause any of that and just sets a date by which Tesla has to put its certification logic on the record, with a company officer’s name attached to it.
Investor's Corner
Tesla uber bull Ron Baron says ‘the time to buy the stock is now’
In a new interview on Wednesday, Tesla uber bull Ron Baron said that anyone looking to buy the company’s stock should do so as soon as they can.
Baron, founder and CEO of Baron Capital and one of Tesla’s most persistent institutional bulls, used a CNBC Squawk Box appearance on Wednesday to deliver a familiar message with fresh urgency: In his opinion, Tesla stock is a buy:
“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.”
The Baron Capital frontman’s case is built around Full Self-Driving. Tesla reported 1.48 million active FSD subscriptions in the second quarter, up 56 percent year over year, and company officials have said roughly 55 percent of new North American deliveries left with a subscription enabled.
Baron framed that attach rate as proof the product is moving from enthusiast extra to default expectation, and as a reason software, not just vehicle volume, should drive the next phase of value.
His conviction on Tesla shares is not theoretical, as Baron Capital made its first Tesla investment in 2014, after years of meetings that began around the 2010 IPO roadshow. The firm later built a large SpaceX position starting in 2017.
Ron Baron today in new interview on Tesla:
“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.” pic.twitter.com/Rv5PB0bVZ2
— Sawyer Merritt (@SawyerMerritt) September 16, 2026
Baron said those Musk-led bets have generated about $30 billion of the $71 billion in profits Baron Capital has produced for clients. He put the firm’s current exposure at roughly $25 billion in SpaceX and $5 billion in Tesla. Personally, he described SpaceX as his largest holding, at about $5 billion, with about $1.5 billion in Tesla and additional Tesla exposure through the firm’s funds.
That concentration is also a statement of loyalty. Asked about talk of a SpaceX-Tesla combination, Baron said he had already walked Elon Musk through arguments for and against a deal, then declined to repeat them on air. His public position was simpler: “Whatever you decide is better is what I’m going to support,” he said to Musk.
Baron also said that he picked up the farewell edition of the Model S after Tesla decided to sunset the vehicle earlier this year, calling it his favorite car he’s ever driven.















